Christian Broughton has been appointed as CEO of Independent Digital News & Media Limited, the publisher of The Independent, replacing Zach Leonard.

ITV is on course to greatly improve on last year’s streaming numbers despite usage on ITVX showing a slowdown in recent months.

Analysis: Expect a lot more games based on Netflix originals and licensed content to find their way into Netflix’s gaming app. 

Fake ads or branded ‘fan art’ stand a much better chance of going viral when they marry bizarre activations with seemingly real world locations. 

More than nine in 10 ads shown on traditional broadcast TV are only being seen by half of households in the UK.

Paramount+, the streaming service launched by Channel 5 owner Paramount in the UK last summer, has appeared on Barb’s quarterly TV audience measurement survey for the first time.

The Daily Mail and General Trust has confirmed its interest with Lloyds Banking Group for a potential bid for The Telegraph.

Exclusive: Some of Google’s most senior UK commercial bosses are set to exit their roles as the country’s regional boss Debbie Weinstein executes a restructure.

Disney+ will launch its ad-supported subscription tier on 1 November, Disney has confirmed, nearly a year after the cheaper option debuted in the US.

TikTok is not simply a substitute of viewers’ attention from traditional media formats. The rise in demand for ‘snackable’ content presents a much bigger cultural shift, writes the editor.