Ofcom has revised the data and modelling it is using in the consultation on the restriction of television advertising of food and drink products to children.Ofcom expects the changes to decrease the costs to broadcasters of each of the proposed policy packages outlined in the consultation document and also to decrease the cost to broadcasters… Continue reading Ofcom Revises Junk Food Advertising Data

Kids are influencing their parents more and more when it comes to new technology, passing on knowledge to technophobic parents and letting them know which in-demand items are cool or not.Jointly commissioned research from Viacom Brand Solutions, the media sales house, and Nickelodeon UK, the kids’ television network, showed that parents are increasingly using their… Continue reading Kids A Big Influence On Parents

Viacom Brand Solutions (VBS) has signed up MicroStars, the miniature football star figurines, for an interactive football game that will be available on Nickelodeon’s red button service during the World Cup.The figurines of Beckham, Rooney and Owen, will feature in five football games available in the MicroStars Playzone until the end of the tournament.VBS, the… Continue reading Miniature Footballers Go Red Button Active

A new on-demand broadband service is being launched by Flextech Television, the content division of Telewest Broadband, which will give viewers access to LIVINGtv and Bravo programmes online.The service enables users to download episodes of their favourite series direct to their PC, with popular shows such as Most Haunted and Real Football Factories available to… Continue reading Flextech Launches Broadband On-Demand Service

Chrysalis Radio is to launch a bespoke podcast production service, Chrysalis Content, which allows companies to produce their own tailored audio programmes.The podcasts can be hosted either on a Chrysalis website or a client company website, to be downloaded and listened to on the consumer’s PC or transferred to a portable MP3 player.The launch of… Continue reading Chrysalis Announces Bespoke Podcast Service

A gigantic goalkeeper will greet football crazy fans as they arrive at one of the main entry points to this summer’s World Cup.Oliver Kahn, the second-choice goalkeeper of the German national team, has been recreated as a 65 metre wide 18 metre high behemoth, leaping across the four lane highway at Munich Airport.The huge structure… Continue reading Attack Of The 65 Metre German Goalkeeper

Five is to launch two new channels, five US and five life, on Freeview this Autumn and has begun a major recruitment drive to staff the new channels using funding from its sole shareholder, RTL.Five US will show the best of American television with a selection of drama, sport, films and youth programming, while five… Continue reading Five To Launch Two New Channels

talkSPORT, the UK’s most popular commercial speech radio station, has struck a deal with German regional broadcasting chiefs to broadcast across the nation’s DAB digital radio airwaves during what promises to be a cracking World Cup.This means that soccer-crazy fans will be able to listen to English radio in Germany for up to the minute… Continue reading talkSPORT To Broadcast From Germany

HomeChoice, the broadband, telephone and IPTV provider, looks as if it will have to cut its sale price from a hoped for £200 million after its owners received offers nearer the £50 million mark.Investment bank Credit Suisse First Boston are handling the sale for Video Networks, the company behind HomeChoice, who last year reported a… Continue reading HomeChoice Could Cut Sale Price

Cinema admissions increased by 28% year-on-year in April, and the growth in advertising revenue was not far behind that, with a year-on-year increase of 18% taking it to £11.6 million.Motors (£3.1 million), entertainment & media (£2 million) and telecoms (£1.8 million) lead the market, and the top three advertisers were BSkyB (£1.8 million), Orange (£1.1… Continue reading Positive Growth For Cinema Attendance