More Advertising articles

A third of advertising professionals feel stressed or anxious, the industry’s second All In Census has found.

Strategy Leaders: At a time when even the most popular TV shows struggle to attract audiences of over 20 million, brands need to be creative, writes EssenceMediacom’s head of creative strategy.

In brief: VCCP Media has been appointed as Krispy Kreme’s media agency after a three-way competitive pitch.

In brief: Bauer Media Audio UK has appointed Simon Myciunka as its new CEO.

In brief: WBD UK & Ire and Sky are expanding their ad sales partnership by adding kids’ channels Cartoon Network, Boomerang and Cartoonito to the Sky Media portfolio.  

Campaigns that offer sustainability as its main message are positively received, but cost is still a barrier for adopting sustainable consumption practices.

The Athletic’s chief commercial officer shares who has had the most influence on his career and why he dreams of writing a soap opera.

Did the UK’s newspaper coverage of the Coronation boost circulation or was it out of touch?

Ahmed El Kady investigates how media owners and ad solution providers are grappling with ways to best harness the technology.

In brief: Independent agency the7stars has hired Barty Mee as head of partnerships.