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If radio operators do not cater for the 12-24 age group they could risk an erosion of their audiences in the future, according to Edison Media Research. The group says that one of the most concerning trends in US radio over the past decade has been the consistent drop in listening among 12-24 year olds.… Continue reading Radio Must Cater For Younger People Or Risk Losing Future Audiences, Says Edison

Whilst recent RAJAR figures reveal a continuing upward trend in UK commercial radio listening (see Forecasts), this has not been converted into revenue as figures for Q2 show a decline in ad revenue of 14.5% when compared to Q2 2000. National advertising fell by 18.6% but this drop was offset slightly by a fall of… Continue reading UK Radio Q2 Ad Revenue Falls By 14.5%

Capital 95.8 FM continued its lead among the London Stations according to RAJAR’s audience figures for the second quarter of this year, despite seeing a slight decline in reach period on period. Meanwhile Heart 106.2 FM and Kiss 100 FM battle for second place as losses for Magic 105.4, in terms of reach and share,… Continue reading Capital’s Hold On London Tightens Despite Fall In Reach

The following tables show the performance of each of the main UK radio groups in the latest RAJAR figures for the one year to June 2001. BBC Radio Stations Weekly Reach (000s) Year On Year Comparisons Station Survey Period Ending June 2000 Ending June 2001 % Ch BBC 3 Counties H 152 168 10.5 BBC… Continue reading June 2001 RAJAR – Performance By Ownership

There was better news in terms of reach for National Commercial radio this quarter, as year on year analysis revealed gains for Classic FM, which rose 2% and talkSPORT, which, having seen losses last quarter gained a healthy 10.7% during this one.The BBC saw a large boost to Radio 2’s reach this quarter, with year… Continue reading RAJAR: Classic And talkSPORT Increase Reach

The latest set of RAJAR figures shows that the second quarter of this year was a good one for Local Commercial Radio, with reach increasing quarter on quarter by 4.6% to 27.4m. Share of listening also improved, climbing 0.8 percentage points compared to Q1.The following tables show the best and worst performers, in terms of… Continue reading June 2001 RAJAR – Local Commercial Stations

Commercial radio has fought back in share of listening, according to RAJAR figures released this morning. All Commercial saw a quarter on quarter increase in percentage share of 0.6 percentage points, bringing it to 46.6%, while All BBC saw a drop of 0.8 percentage points, although it still leads the field.Local Commercial also had a… Continue reading RAJAR: Quarterly Gains For Commercial Radio

Commercial radio has fought back in share of listening, according to RAJAR figures released this morning. All Commercial saw a quarter on quarter increase in percentage share of 0.6 percentage points, while All BBC saw a drop of 0.8 percentage points, although it still leads the field. Local Commercial also had a healthy quarter in… Continue reading Quarterly Gains For UK Commercial Radio

Digital One has reached 80% transmission coverage of the UK mainland population by switching on four new transmitters. Digital radio is now available to a potential 44.85m people in the UK, although only a fraction of this number have the equipment to listen to digital radio broadcasts. The licence requirement for Digital One is to… Continue reading Digital Radio Reaches 80% Coverage

Radio has not been immune to the doom predictions of the adspend downturn. The Advertising Association expected average year on year quarterly growth would be 9% in 2001, down from an average 11.2% during 2000. The first quarter growth of just 0.8% this year appeared to confirm fears and AA estimates expect the second quarter… Continue reading Insight Analysis: Radio Resists Adspend Trend