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The new Tiscali TV Trends Report 2008 reveals that more than a third of British consumers (37%) are now regularly watching on demand content, twice as many as last year (17%).The report shows that 86% of those watching on-demand TV are watching at least as much, if not more TV than a year ago.In addition,… Continue reading More Than A Third Of British Consumers Watch On-Demand Content

Over 3.5 million programmes were streamed or downloaded on demand on the BBC iPlayer in the fortnight following its Christmas day marketing launch.BBC research reveals that an average of a quarter of a million programmes have been downloaded or streamed each day since 25 December.Users, on average, watch each streamed programme for just under 25… Continue reading 3.5 million Programmes Watched On BBC iPlayer At Christmas

comScore has just released a new study of the online shopping activity of UK, French and German consumers during Christmas 2007, showing that online shopping activity built steadily throughout the season, peaking during the first half of December. The sixth week of the season (Dec 3 – Dec 9) recorded the highest level of online… Continue reading UK and France Enjoy A Robust Online Christmas Shopping Season

Social networking is set to continue its growth in 2008, with the emergence of ‘super advocates’ posing one of the biggest challenges facing companies looking to use it as a marketing channel, according to a new report from Experian. The Impact Of Social Networking In The UK report predicts that super advocates will have a… Continue reading Social Networking To See Rise Of ‘Super Advocates’

As we ease tentatively into 2008, it’s easy to forget what a mammoth year for media 2007 actually was. Television’s dirty laundry was hung out after numerous TV phone-in scandals; on-demand services gave consumers the control they were after, and online social networking exploded. Print circulations dropped while digital radio blossomed, and the launch of… Continue reading That Was The Year That Was – 2007 In Review

comScore has just released a new study of the online shopping activity of UK, French and German consumers during Christmas 2007, showing that online shopping activity built steadily throughout the season, peaking during the first half of December.The sixth week of the season (Dec 3 – Dec 9) recorded the highest level of online shopping… Continue reading UK and France Enjoy Robust Online Christmas Shopping Season

Turner Broadcasting System (TBS) has announced increased distribution for its men’s entertainment channel, Nuts TV, when it is made available via the Sky Guide on Monday 21 January.The channel will extend its hours on the platform with programming starting at 7pm and running until 3am each night.Nuts TV launched on Freeview in September 2007 (see… Continue reading Nuts TV To Launch On Digital Satellite Platform

The digital channel UKTV is understood to be considering rebranding its entire portfolio of channels following the success of renaming UKTV G2 as Dave.A report in Broadcast magazine said that sources claim that the BBC Worldwide-Virgin Media TV joint venture is thinking of dropping the “UKTV” part of some channels’ names and renaming some altogether.The… Continue reading UKTV Could Rebrand More Channels

Two national digital radio stations, Oneword and Core, are shutting down this weekend.Core will cease broadcasting today, while speech station Oneword, whose future has been in doubt for some time, will close on Saturday.Both stations were broadcast via digital audio broadcasting (DAB) on Digital One, the national digital radio multiplex majority-owned by GCap.In a scaling… Continue reading Two Digital Radio Stations To Close

JupiterResearch has forecast that e-mail marketing spending will grow from $1.2 billion in 2007 to $2.1 billion in 2012. Spending on retention e-mail will more than double during that period and account for over half of total e-mail marketing spending in 2012. Acquisition e-mail marketing will grow more somewhat more slowly, with most spending in… Continue reading E-Mail Marketing Spend To Top $2 Billion by 2012