More Digital articles

Although high-speed wireless data networks are available to the majority of all mobile phone users, few are migrating “desktop” activities to mobiles, according to a new report from Jupiter Research. Jupiter found that among the most common activities, e-mail is the most widely used on mobiles, but regular users are still hard to find, suggesting… Continue reading Mobile Internet Adoption Could Be Improved

Freeview is to launch a new catch-up service giving viewers the chance to watch popular programmes they might have missed and also plans to add subscription pay channels to its offering.Ilse Howling, Freeview general manager, said that the catch-up service was about giving people more value and would make Freeview a “more sophisticated” platform.She added… Continue reading Freeview To Launch Catch-Up Service

The recent unveiling of Kangaroo – the joint on-demand video service from BBC Worldwide, ITV and Channel 4 – has stirred the ever-changing IPTV and VoD market.With such a wealth of content available to the three broadcast behemoths, Kangaroo is likely to be highly successful, with many suggesting it will push the likes of Joost… Continue reading Feature: Content-Rich Kangaroo Looks To Dominate VoD Market

A new report from the National Consumer Council (NCC) has called for children to be better protected from online ads on some of their favourite websites.The Fair Game report found that lots of the websites popular with children are actually targeted at older age groups, which means that some of the ads children see are… Continue reading Report Claims Children Need More Protection From Online Ads

BT Vision has announced the trial launch of a new service giving customers free film rental in return for watching targeted advertisements through its BT Vision Download Store.BT Vision Download Store is an online video store available to all of the UK’s 14 million broadband customers, regardless of which internet service provider they use. It… Continue reading BT Vision Launches Targeted Ad Trial

Ruth Brownlee has been appointed director of the UK Association of Online Publishers (AOP).Brownlee has over 10 years’ experience in digital media, having been an instrumental figure in the growth of Handbag.com, Yahoo!, and a key figure in developing online partnerships at Channel 4.She has most recently been working as a digital strategy advisor to… Continue reading Ruth Brownlee Appointed New Director Of AOP

Thinkbox, the UK marketing body for commercial TV, and the Internet Advertising Bureau (IAB) have today announced they are joining forces to undertake a new research project examining the effectiveness of using TV and online together in advertising campaigns.Both the IAB and Thinkbox are encouraging UK agencies to submit campaigns to take part in the… Continue reading Thinkbox And IAB In Joint Research Project

IPC Southbank has appointed Alicen Stenner, group digital marketing director and publisher at Hearst Digital’s handbag.com, as its digital director.Stenner, who takes up her new role in mid-February, was brand director of handbag.com for seven years and before that was marketing manager for BBC Radio.Jackie Newcombe, managing director of IPC Southbank, said: “Southbank has delivered… Continue reading IPC Southbank Appoints Digital Director

The UK online retail sector attracted 29 million unique visitors in October 2007, which amounts to 89% of the country’s total online user base in that month, according to the latest figures from comScore. The most popular online property was eBay, which attracted 22.2 million unique visitors or 68% of the UK’s total internet audience.… Continue reading UK Online Retail Sector Attracts 29 Million Unique Users In October

Ofcom’s Consumer Panel has raised “urgent, practical issues” about how digital switchover is being publicised, saying that a better promotional campaign is needed to inform consumers about the help they can get to go digital.The report says that Britain’s most vulnerable TV viewers are not getting the information they need to make a smooth switch… Continue reading More Publicity Needed Around Switchover To Help Consumers