More Digital articles

comScore has just released a new study of the online shopping activity of UK, French and German consumers during Christmas 2007, showing that online shopping activity built steadily throughout the season, peaking during the first half of December.The sixth week of the season (Dec 3 – Dec 9) recorded the highest level of online shopping… Continue reading UK and France Enjoy Robust Online Christmas Shopping Season

Turner Broadcasting System (TBS) has announced increased distribution for its men’s entertainment channel, Nuts TV, when it is made available via the Sky Guide on Monday 21 January.The channel will extend its hours on the platform with programming starting at 7pm and running until 3am each night.Nuts TV launched on Freeview in September 2007 (see… Continue reading Nuts TV To Launch On Digital Satellite Platform

comScore has just released a new study of the online shopping activity of UK, French and German consumers during Christmas 2007, showing that online shopping activity built steadily throughout the season, peaking during the first half of December. The sixth week of the season (Dec 3 – Dec 9) recorded the highest level of online… Continue reading UK and France Enjoy A Robust Online Christmas Shopping Season

Social networking is set to continue its growth in 2008, with the emergence of ‘super advocates’ posing one of the biggest challenges facing companies looking to use it as a marketing channel, according to a new report from Experian. The Impact Of Social Networking In The UK report predicts that super advocates will have a… Continue reading Social Networking To See Rise Of ‘Super Advocates’

The digital channel UKTV is understood to be considering rebranding its entire portfolio of channels following the success of renaming UKTV G2 as Dave.A report in Broadcast magazine said that sources claim that the BBC Worldwide-Virgin Media TV joint venture is thinking of dropping the “UKTV” part of some channels’ names and renaming some altogether.The… Continue reading UKTV Could Rebrand More Channels

Two national digital radio stations, Oneword and Core, are shutting down this weekend.Core will cease broadcasting today, while speech station Oneword, whose future has been in doubt for some time, will close on Saturday.Both stations were broadcast via digital audio broadcasting (DAB) on Digital One, the national digital radio multiplex majority-owned by GCap.In a scaling… Continue reading Two Digital Radio Stations To Close

JupiterResearch has forecast that e-mail marketing spending will grow from $1.2 billion in 2007 to $2.1 billion in 2012. Spending on retention e-mail will more than double during that period and account for over half of total e-mail marketing spending in 2012. Acquisition e-mail marketing will grow more somewhat more slowly, with most spending in… Continue reading E-Mail Marketing Spend To Top $2 Billion by 2012

A new forecast from mobile web company Bango predicts that by the third quarter of 2009, more people will access the internet on their mobile than on PC. Mobile advertising is a huge opportunity with the potential to generate in excess of $10 billion in annual revenues by 2010, added Bango. There are a number… Continue reading More People To Access Internet Via Mobile Than PC

The number of people logging onto Guardian Unlimited during the month of November fell month on month by nearly one million users, according to figures released by the ABCe.While there is largely an increase in Unique Users* and Page Impressions across the national dailies, the Guardian‘s site has been losing traffic since the previous month.… Continue reading Guardian Unlimited Records Traffic Downturn But Remains Top Newspaper Site

UK internet traffic to the BBC’s iPlayer website increased 14-fold between the weeks ending 8 December 2007 and 5 January 2008, according to the latest figures from online intelligence service Hitwise.The online catch-up TV service ranked as the 80th most visited website in the UK for the week ending 5 January 2008, having peaked at… Continue reading UK Internet Traffic To BBC iPlayer Increases 14-Fold