SpotXchange is set to launch a new service SkipIt that lets consumers control their online video ad experience by providing them the option to skip online video ads at their convenience.
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A new report shows that Yahoo/Bing has experienced a 46% increase in US search advertising spend YoY compared to Google’s 26.6% growth YoY.
The Guardian’s Three Little Pigs ad – its first major brand campaign for more than 20 years – has won the January/February Thinkboxes.
Orange plans to launch its interactive TV app TVCheck in the UK.
Online display advertising has surpassed the £1 billion mark for the first time, according to the latest IAB adspend figures.
James Murdoch has stepped down as chairman of satellite broadcaster BSkyB.
Over on ITV1 Scott & Bailey were knee deep in an investigation in which they tried to solve the case of the missing 1.4 million viewers.
Greg Grimmer explains how and why Channel 5 has become a credible UK commercial partner to brands and advertisers despite the odds…
As usual, Friday night was all about the soaps with Coronation Street offering viewers a double bill and EastEnders getting into the weekend party mood. The first episode of Coronation Street (ITV1, 7:30pm) managed 7.7 million as the salon situation escalated and David Platt stepped up his legal game, securing a 38% audience share.