ITV1’s new Britain’s Got Talent series started on a high of more than 9.4 million viewers during the Saturday night prime time slot.
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Marketing spend was down again in Q1 2011 in response to public sector spending cuts and rising costs, according to the latest IPA/BDO Bellwether survey.
ITV1’s final Monroe banked the all-important peak-hour ratings with a high of more than 4.5 million viewers last night.
IAB Europe has launched a pan-European self-regulatory framework for online behavioural advertising.
ITV1’s UEFA Champions League Live coverage peaked with 5.3 million viewers during prime time last night.
Trevor Vagg, director at Kantar Media, uses the futurePROOF survey to explain why 3DTV is likely to remain a technology for a niche group while HDTV and connected TV have greater likelihood to reach the masses.
174 million US internet users watched online video content in March for an average of 14.8 hours per viewer, according to new figures from comScore.
The second episode of BBC One’s new peak-hour drama Candy Cabs banked the top ratings last night with 4.3 million viewers.
Amazon plans to sell Kindles with on-screen advertising for a $25 discount.
Virgin Media is set to launch a new 500GB TiVo box in May.