Disney owned sports network ESPN has won the rights to show 46 live Premier League football matches next season, in a deal thought to be worth £90 million.The two packages, which Irish broadcaster Setanta lost after missing a payment deadline last Friday (see Broadcasters to bid for Setanta football rights), are for Saturday teatime and… Continue reading ESPN wins rights to 46 Premier League matches
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Yahoo! is piloting new self-service display ads in the US, called My Display Ads, designed to help small and medium-sized businesses reach their target audiences on Yahoo! and its network of partner sites.My Display Ads lets advertisers create and customise campaigns using more than 800 display templates on a web-based, self-service interface.Advertisers can also choose… Continue reading Yahoo! pilots self-service display ads
Virgin Media has unveiled its first television ad campaign for mobile since the company formed in 2007.The 60-second ad, which will air on June 24 and run for a five week period, aims to highlight the power of the internet on a Virgin Media mobile phone handset.The new campaign forms part of Virgin Media’s ‘Powerful… Continue reading Virgin to air its first TV ad for mobile
Sixty-eight percent of American households play computer or video games, according to new research from the Entertainment Software Association (ESA), which represents US computer and video game publishers. The number of households playing games increased 3% over 2008, illustrating the expanding use of entertainment software across all demographics, said the ESA. Michael Gallagher, ESA CEO,… Continue reading 68% of US households play computer or video games
Deloitte has been appointed as administrator of Setanta after it failed in its bid to secure funding.The Irish broadcaster has entered administration after missing deadlines to pay the Scottish and English Premier Leagues (see Broadcasters to bid for Setanta football rights).Deloitte said that Setanta will cease broadcasting in Great Britain but Setanta Ireland and Setanta… Continue reading Setanta enters administration
MySpace is to cut two thirds of its global workforce and close offices in at least four countries.The social network, which cut 30% of its US staff earlier this month, said its international restructuring plans will see its workforce outside of the US reduced from 450 to 150 staff.The News-Corporation-owned site confirmed plans to “refocus… Continue reading MySpace to slash two-thirds of its workforce
ITV1’s new Real Crime documentary series secured the highest ratings last night with more than 4.2 million peak viewers.Rachel Nickell – Case Closed, which revealed how it took 16 years to convict Robert Napper for the murder of Nickell, who was killed on Wimbledon Common in 1992, pulled in 4.1 million average viewers and a… Continue reading Overnights: Real Crime secures the top spot
The Economist Group has recorded a 26% increase in operating profit to £56 million in the year ending March 31 2009. The group also recorded a 17% increase in revenue, to £ 313 million. Ad revenues in Continental Europe and Middle East and Africa were very strong, it said, with MEA increasing 39%. UK revenues… Continue reading Economist Group records 26% increase in operating profit
ISBA is set to advise a new consultation on behavioural targeting and online privacy issues led by the Information Commissioner’s Office.The advertiser body plans to guide the ICO on a number of issues from July, including a statutory code of best practice to cover collecting online information, according to reports.The code, which will be known… Continue reading ISBA to advise on online behavioural targeting code
Independent News & Media is considering a “deeply discounted” rights issue in order to repay some of its €200 million (£169 million) bond. The owner of the Independent, Independent on Sunday and Belfast Telegraph, said that it will extend the Friday deadline its €200 million bond until 24 July. In a statement to the Irish… Continue reading INM considering “deeply discounted” rights issue
