More Industry News articles

Rob Laurence from BMRB and Paul Goode from M:Metrics spoke at yesterday’s MRG Conference and gave a presentation on understanding and exploiting the mobile media opportunities that are around now.M:Metrics research has shown that 80% of 30+ people are now mobile media users while 20-30% of all mobile users are now using mobiles for more… Continue reading MRG Conference 2008:The Mobile Media Opportunity

The power of radio advertising was demonstrated at the asi European Radio Symposium in Lisbon yesterday.Alison Winter, RadioCentre research director, and Jason Brownlee of Other Lines of Enquiry showed some findings from the first year of the RadioGuage research study.Over 90 campaigns are measured over the course of a year with two groups questioned; commercial… Continue reading asi Conference 08: RadioGauge demonstrates effectiveness of radio advertising

News Corporation has reported a 30% fall in profits for the three months to the end of September. News Corp, owner of properties including MySpace and the Fox TV network, and majority shareholder in BSkyB, has revised down full-fiscal year operating profit forecasts from 4% to 6% to potentially show a double-digit decline. The company… Continue reading News Corp profits fall 30% in third quarter

NBC’s president of research, Alan Wurtzel, outlined a vision of the future where content is viewed on TV, online and on mobile, often simultaneously.NBC’s Olympics coverage reached over 215 million US adults, with over 50 million unique visits to nbc.com and 6.5 million mobile visits.Almost 1 in 5 US citizens, 18% consumed via at least… Continue reading asi Conference 2008: cross-platform consumption – NBC’s Olympic example

Virgin Media has reported revenues of £991 million in Q3, down from £1 billion a year earlier. Operating income before depreciation, amortisation and other charges (OCF) fell to £325 million from £342 million but was in line with forecasts. Earlier this week Virgin and BSkyB resolved a dispute which had seen the satellite broadcaster’s basic… Continue reading Virgin Media reports drop in revenues

Speaking at the asi European TV Symposium in Lisbon, Bjarne Thelin, chief executive of BARB, presented forecasts for the share of viewing of non-TV platforms up until 2017.Thelin outlined BARB predictions for overall viewing across platforms. The current figure of 1% for PC, mobile and other viewing is estimated to grow to over 11% by… Continue reading asi Conference 2008: BARB predicts PC, mobile and other viewing to represent 11% of viewing by 2017

NBC’s president of research, Alan Wurtzel, explained how top US shows are measured across TV, Mobile and Online.Speaking at the asi European TV Symposium in Lisbon, Wurzel demonstrated how unique users for each platform are aggregated to provide total reach numbers, in order to demonstrate the overall figures for shows.Wurtzel used the latest series of… Continue reading asi Conference 2008: NBC top shows measured across all platforms

There has been a huge shift in consumer attitude towards the entertainment market, according to the latest reports from Verdict Research. In the 12 months to the end of 2008 Verdict predicts that the buoyant video games market will have grown by £1.37 billion – at a time when the combined music & video sectors… Continue reading Video games market overtakes music & video

Kangaroo plans to deliver content to users based on viewing habits in order to enhance viewing experiences and prolong user sessions, according to ITV’s controller of business strategy, Fred Martenson.Speaking at the ASI Conference in Lisbon, Martenson said the way in which Kangaroo would provide links to content, for example, would include delivering a link… Continue reading asi Conference 2008: Kangaroo to deliver contextual content to users

AOL’s global ad revenue was down by 6% year on year in Q3, with revenue dropping 17% to $1 billion (£626 million).Parent company Time Warner said that the fall in revenue was down to a 26% decline in subscription revenue and the fall in ad revenue.The fall in subscription revenue reflects a decrease in US… Continue reading AOL’s ad revenue falls