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GMTV’s pre-tax profit rose by £6 million in 2007, as a result of including £12.3 million of revenue from its controversial phone competitions. Revenue, excluding exceptional turnover, was £68.8 million down 8% year on year. The company said the inclusion of the phone revenue was the “principal factor” operating profits rose to £21.736m, compared with… Continue reading GMTV Reports Rise In Pre-Tax Profits

Aegis has acquired the Malaysian digital agency IF for an undisclosed amount. IF, based in the Malaysian capital of Kuala Lumpur, specialises in creative, multimedia design and build, and online media planning. Its clients include Heineken and Discovery Networks International. The agency will be the first dedicated Malaysian office for Aegis’ Isobar network, offering digital… Continue reading Aegis Acquires Malaysian Digital Agency

Regional newspaper publisher Newsquest has revealed a 23.6% year on year drop in ad revenue for the third quarter. The company’s classified ad revenue was 29.1% down year on year, with the fall caused by declines of 51.3% in real estate ads, a 25.2% fall in employment ads and 25.3% in motors. Newsquest’s US owner… Continue reading Newsquest Suffers Drop In Ad Revenue

The X Factor attracted more than 10.4 million viewers to ITV1 on Saturday night, dominating the weekend viewing figures once again.The swing night special, which saw Scott get booted off the show, pulled in over 9.6 million average viewers with a 39.6% audience share between 7.45pm and 9.25pm.The X Factor‘s BBC One rival, Strictly Come… Continue reading The X Factor Triumphs With Over 10.4m Viewers

Trinity Mirror is launching 11 regional mobile news sites by the end of the year, offering advertisers formats such as sponsorship and banner ads.The sites, which will follow last week’s launch of the Birmingham Post‘s mobile service, will provide free content and be financed through long-term sponsorship deals and banner ads.Sponsorship of the mobile sites… Continue reading Trinity Mirror To Launch 11 Regional Mobile Sites

Channel five’s coverage of the Live UEFA Cup Football proved to be a winner last night, attracting a peak of over 2.4 million viewers.The channel raced ahead of its rivals ITV1, Channel 4 and BBC Two during the 9pm to 10pm peak time slot, as viewers tuned it to see Aston Villa beat Ajax 2-1,… Continue reading Channel Five’s UEFA Cup Proves To Be A Winner

The social-network aimed at professionals, LinkedIn, is launching a network aimed at business-to-business market researchers.So far, the LinkedIn Research Network has partnered with six market research firms to conduct targeted B2B primary research among its network of around 30 million professionals worldwide.Dan Shapero, director of business services for the LinkedIn Research Network, said that involvement… Continue reading LinkedIn To Launch B-2-B Research Network

UK online ad display spend was down 5.28% for Q2 2008, according to new figures from Nielsen.Recent figures IAB/PricewaterhouseCoopers found that total internet display advertising spend rose 16.3% year-on-year to £333.8 million for the first half of 2008.The Nielsen figure seems to contradict the received wisdom that online adspend can weather the storm caused by… Continue reading Online Display Adspend Down 5.28% For Q2 2008

Country Homes & Interiors is introducing a new look intended to boost its upmarket feel.Giving more focus to a relaxed country lifestyle, the magazine also has a new logo and refreshed fonts. Features have also been give bigger photographs.Other key developments in the new look include: More pages dedicated to decorating, ideas, trends and news… Continue reading New Look For Country Homes & Interiors Magazine

UK online ad display spend was down 5.28% for Q2 2008, according to new figures from Nielsen. Recent figures IAB/PricewaterhouseCoopers found that total internet display advertising spend rose 16.3% year-on-year to £333.8 million for the first half of 2008 (see Internet Advertising Spend Up 21%). The Nielsen figure seems to contradict the received wisdom that… Continue reading Online Display Adspend Down 5.28% For Q2 2008