Aegis Group has announced the acquisition of Genesis Media in Canada. Genesis has gross assets of US $16.2m. Founded in 1992, Genesis Media is an independent media agency with a particular presence in the Western Canada region. It has a diversified service offering, including CRM, digital, direct and data analytics. Aegis Media said that the… Continue reading Aegis Acquires Genesis Media
More Industry News articles
The US audience for mobile video is growing at an impressive rate, according to the latest figures from M:Metrics. At eight million in August, the total audience for those who viewed mobile video, either from the carrier deck or video content sent by a friend or family member, grew by 34% from January of this… Continue reading US Mobile Video Audience Growing
Emap Advertising’s Kiss network and Global Radio’s Galaxy network have teamed up to create a major national campaign for CKOne.The partnership is the first use of radio for CKOne and a first for the networks in terms of joint programming. The activity sees them creating a DJ talent search to find the best new mixing… Continue reading Kiss And Galaxy Team Up For CKOne Campaign
A Sky ad which claimed that new customers get the same deals as existing ones has been found to be misleading by the Advertising Standards Authority (ASA).The ad, headlined “Why do existing Virgin Media customers often pay more than new ones?” had smaller text beneath it which said “At Sky we think it’s wrong to… Continue reading Sky Ad ‘Misleading’
Omnicom’s net profit for the third quarter of 2007 increased 14.2% to $202.2 million, from $177.1 million in the third quarter of 2006. Worldwide revenue increased 11.8% to $3,101.4 million from $2,774.3 million in the third quarter of 2006. Domestic revenue for the third quarter of 2007 increased 7.4% to $1,654.9 million. International revenue increased… Continue reading Omnicom Net Profit Up 14.2%
Radio bosses have asked Ofcom to consider a radical overhaul of radio regulations, claiming that smaller commercial stations outside London cannot compete with the BBC.The radio chiefs, such as GCap’s Ralph Bernard and Emap’s Dee Ford, have also suggested that stations with a potential audience of fewer than 500,000 listeners should be allowed to cut… Continue reading Radio Bosses Urge Ofcom To Consider Radio Overhaul
Internet users in Europe will spend a projected €51 billion ($71 billion US dollars) online during the Christmas season this year, according to Forrester Research. For the full year 2007, Forrester projects European online retail to grow 58% year-over-year. Forrester’s holiday forecast covers 17 Western European countries and 22 retail categories, and draws upon its… Continue reading European Internet Users To Spend €51b Online At Christmas
TIOTI, the social media aggregator and one-stop source for TV content, has successfully concluded first-round funding with Europe’s largest early-stage technology venture capital fund, Pond Venture Partners.After TIOTI’s public launch on October 1 (see Next Generation Of Online TV To Launch), www.tioti.com is now indexing over 75,000 television shows and more than 500,000 individual episodes… Continue reading More Funding For TIOTI
Clear Channel Outdoor has unveiled a new advertising functionality – a glowing halo of light that can be remotely tuned to any one of one billion hues to complement a client’s advertising creative or branding.The new light halo has been installed at Clear Channel Outdoor’s new flagship North London Tower.The halo, which is operated remotely… Continue reading Clear Channel Outdoor Unveils New Advertising Functionality
CBS Outdoor has won the five-year £100 million contract to manage advertising for Arriva buses in the UK until 2012.With almost 20% of the London market, Arriva is one of the largest bus operators in the capital with a fleet of 1,500 vehicles. It is also one of the top three bus operators in the… Continue reading CBS Outdoor Wins £100 Million Arriva Bus Contract
