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Duncan George, former GCap Media commercial director, has been appointed by AOL as its UK sales director.He will begin the new role next week and will be tasked with growing AOL’s sales capability to assist the online portal’s ad-supported web strategy.George left his role at GCap Media in June (see Duncan George To Leave GCap)… Continue reading AOL Appoints Duncan George As New UK Sales Director

Nielsen Online, a service of The Nielsen Company, has revealed that five of the ten fastest growing online brands over the last year in the UK relate to social and professional networking.RockYou! – providing applications and widgets for social networks – was the fastest growing online brand over the last year; its audience increasing 2,106%… Continue reading Social Networking Dominates UK’s Fastest Growing Online Brands

Online networking is now firmly established as an essential element in the working lives of UK marketers, according to the latest Marketing Trends Survey, from the Chartered Institute of Marketing (CIM).Over half of marketers taking part in the survey (55%) say that their organisations use business networking regularly, while over a third (37%) claim to… Continue reading Marketing Trends Survey Finds Digital Technology Now An Essential Tool

Xfm has become the first official radio partner to the Orange Rising Star Award at the Orange British Academy Film Awards.As part of the partnership Xfm’s breakfast show presenter Alex Zane has been asked to sit on the panel of jurors, who met on Friday November 23 to cast their final votes for the nominees… Continue reading Xfm Announced As Official Radio Station To Orange Rising Star Award

The Advertising Association has received a letter from the public health minister Dawn Primarolo stating that the government will look to work in partnership with the ad industry over its new obesity strategy.The letter was sent in response to a query from the Advertising Association about the government’s intentions.Primarilo said in the letter: “We welcome… Continue reading Government To Work With Ad Industry On New Obesity Strategy

Retail companies are moving advertising spend from other media to cinema advertising, according to the Cinema Advertising Association.Cinema advertising revenues from the retail sector in January-September are up 80% year on year*, says the CAA, with total cinema advertising spend for all retail companies during the period standing at over £2.5 million.According to the organisation,… Continue reading Retail Companies Moving Ad Spend To Cinema

Despite a much hyped appearance from Posh Spice, aka Victoria Beckham, Ugly Betty recorded a negligible ratings increase on its previous edition on Friday night.The episode, which featured Posh in the demanding role of playing herself, lost out to The Tudors in the battle between BBC Two and Channel 4, with an average adult rating… Continue reading Posh Mildly Spices Up Betty Ratings

Online networking is now firmly established as an essential element in the working lives of UK marketers, according to the latest Marketing Trends Survey, from The Chartered Institute of Marketing (CIM). Over half of marketers taking part in the survey (55%) say that their organisations use business networking regularly, while over a third (37%) claim… Continue reading Marketing Trends Survey Finds Digital Technology Now An Essential Tool

The increasing popularity of casual gaming, combined with a steadily increasing variety of gaming-friendly handsets offering high quality 3D graphics aimed at core gamers, will help to push end-user generated revenues from mobile games to nearly $10bn by 2009, according to a new report by Juniper Research. In total, more than 460m mobile users are… Continue reading Mobile Games Market Predicted To Reach $10bn by 2009

The number of broadband customers in the UK will continue growing steadily, but at a lower rate, to reach about 21 million by the end of 2012 (19 million consumer lines and two million business ones), according to the latest forecast from Point Topic. The online analyst predicts that the current downward trend in growth… Continue reading UK Broadband Customers Will Continue To Grow, But The Rate Will Slow