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ITV has reportedly suffered a 50% fall in phone votes for its hit programme The X Factor following the premium-rate phone-in scandal.A report in the Daily Record claimed that voting levels had fallen by half since last year, with a resulting loss in revenue of around £10 million.A Deloitte report published last month found that… Continue reading The X-Factor Suffers 50% Fall In Phone Votes

ZenithOptimedia has predicted that global ad expenditure will grow 6.7% in 2008, up from 5.3% this year, thanks to the Olympic Games, elections in the US and European football.Developing markets have taken over as the main contributors to global advertising expenditure growth, said Zenith, compensating for slow growth in developed markets.The media planning and buying… Continue reading Global Ad Market To Grow In 2008

Last night saw Welsh songbird Cerys voted off I’m A Celebrity… Get Me Out Of Here!, with the first instalment of the show, on ITV1 at 8pm, picking up a peak of 6.1 million adult viewers (a 28.1% share).The second instalment, at 10pm, did even better, with a peak of 6.4 million adults (a 32.2%… Continue reading I’m A Celebrity… Pulls In The Viewers

This week, Ofcom and the BBC Trust hosted a seminar to discuss the issues of trust in broadcasting, to look at what has already been done to restore this greatly diminished trust and to look at what needs to be done in the future.Leading representatives of the broadcast industry agreed to a series of objectives.They… Continue reading Ofcom And BBC Meet To Sort Out TV Trust Issues

The European Parliament has approved plans to allow some product placement on TV and has also introduce rules on advertising in children’s programming.The new rules will see product placement allowed in a limited range of programmes, and then only under strict rules. It would be prohibited in news and current affairs programmes, children’s programmes, documentaries… Continue reading European Parliament Approves Plans For TV Product Placement

GCap Media’s Classic FM has secured a six figure multi-platform partnership deal with Grant’s Whisky to promote its Scotch Whisky brand.The deal commences on December 1 and targets those looking for inspiration this Christmas for gifts and festive season drink options.Listeners will be able to log on to classicfm.com and open a Grant’s Whisky advent… Continue reading Classic FM Signs Christmas Deal With Grant’s Whisky

Diane Kenwood has been appointed editor of IPC Connect title Woman’s Weekly.Kenwood has recently edited several titles for contract publisher Redwood, including Your M&S and Heyday.She has also been a chair of the Periodical Training Council and worked as an editor and contributor across a range of print titles for publishers including H Bauer, the… Continue reading New Editor For Woman’s Weekly

ITV has reportedly suffered a 50% fall in phone votes for its hit programme The X-Factor following the premium-rate phone scandal.A report in the Daily Record claimed that voting levels have fallen by 50% since last year, with a resulting loss in revenue of around £10m.A Deloitte report published last month found that some SMS… Continue reading Classic FM Signs Christmas Deal With Grant’s Whisky

Europe still leads the world IPTV market, according to (Multimedia Research Group) MRG’s new biannual forecast, while Asia and the “Rest-of-World” see emerging markets like China, Eastern Europe, Korea and Russia taking larger steps to growth. Growth for IPTV Subs projected from 13.5 million in 2007 to 72.6 million in 2011, roughly a 40% compounded… Continue reading Europe Still Leads World IPTV Market

US Ad expenditures for newspaper websites increased by 21.1 percent to $773 million in the third quarter versus the same period a year ago, according to preliminary estimates from the Newspaper Association of America (NAA). This is the fourteenth consecutive quarter of double digit growth for online newspaper advertising since the NAA started reporting online… Continue reading US Online Adspend Grows 21.1% In Q3