More Industry News articles

Emap’s Magic 105.4 has signed an exclusive sponsorship deal with VUE cinemas to launch the station’s new on-air quiz, Trivia Triumph.Trivia Triumph, which launches on 18 June, is the brand new weekday competition on Magic, running between 7am – 4pm.Listeners will go head to head to answer three questions every hour. The winner will win… Continue reading Magic Signs VUE Cinema Quiz Deal

GCap Media’s Classic FM has secured an important joint venture in a 20-week £1 million deal with Ford Galaxy.The campaign sees the launch of a brand new 20-week programme in partnership with Ford, Ford Galaxy of Stories, to run every Sunday afternoon from 4-5pm from 17 June 2007.For the series, Classic FM is re-writing classic… Continue reading Classic FM Secures Massive Multi-Media Campaign

Simon Cowell’s new reality talent show on ITV1, Britain’s Got Talent, wiped the floor with Channel 4’s Big Brother and BBC One’s New Tricks last night with an average adult audience of more than 6.2 million.The new programme, which runs for a week, debuted on Saturday night with 4.2 million adult viewers on average (21.4%)… Continue reading Big Brother’s Viewing Figures Drop To Series Low

The term “bebo” has become the number one search term based on volume of UK internet searches, overtaking “eBay”, which has held the spot for all but one week in the past two years, according to new research from Hitwise.The online intelligence service said that except for one week in September 2006, the term “eBay”… Continue reading Bebo Becomes Most Searched For Brand In UK

IPC Media continues to focus on developing its digital strategy with the appointment of Nick Bradley as the company’s new director of digital advertising.The new role encompasses the development and implementation of an integrated digital advertising strategy across the company, working alongside the existing divisional digital ad directors to unlock the audience strength of IPC’s… Continue reading IPC Continues Digital Focus With New Appointment

The final of campfest Any Dream Will Do easily won the ratings war on Saturday night for BBC One, proving that viewers are far from tired of the format.The results programme, which saw Lee Mead rightfully win the coveted role of Joseph in the future West End production of Joseph And His Amazing Technicolour Dreamcoat,… Continue reading Joseph Is The Word For Saturday Night Viewers

ITV.com is to be relaunched on Tuesday, making its channels available to watch online for the first time following a £20 million investment.The revamp will include online simulcasts of ITV1, ITV2 and ITV3 programmes, although only a selection of ITV4 programs will be available due to rights issues covering its content.ITV is rolling out its… Continue reading ITV’s Online Portal Is Go

Virgin Media TV has announced that it is to launch a branded TV channel on Freeview in autumn, in the latest challenge to its rival BSkyB.Virgin 1, which will be available on Freeview, Virgin Media and digital satellite, is a major step for the company since its launch at the beginning of the year (see… Continue reading Virgin Media TV To Launch New Channel

Stuart Taylor, currently commercial director of Guardian News and Media, is to take on the newly created role of commercial director of GMG Radio, whilst also becoming managing director of Smooth Radio in London.Taylor will be responsible for commercial strategy across the division, with his focus on exploiting new opportunities on a range of different… Continue reading GMG Continues Expansion With Creation Of New Role

Vodafone is to launch a £16 million advertising campaign featuring a simultaneous airing of ads across 200 TV channels and six major websites.The campaign, which has been created by Bartle Bogle Hegarty, will promote a new mobile internet offering from Vodafone and will begin on Sunday evening with a 90-second TV spot.The TV spot will… Continue reading Vodafone To Launch £16 Million Ad Campaign