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A new report from GroupM says that as little as 2% of TV advertising revenues ‘disappear’ from the market because of the Contract Rights Renewal (CRR) mechanism.The report is the first time that an estimate has been made for the amount of money lost under CRR.According to the report, the majority of the money which… Continue reading 2% Of TV Ad Revenues ‘Disappear’ From The Market Because Of CRR

Virgin Radio Breakfast Show DJ Christian O’Connell has launched the station’s latest promotion, its first of 2007.Every day for five weeks listeners of the Christian O’Connell Breakfast Show will have one of their January bills paid for by the commercial pop and rock radio station.The ‘Pay Your Bills’ promotion is intended to engage existing listeners… Continue reading Virgin Radio Launches New Promotion

Endemol has agreed a deal to buy Endemol France from owner Telefonica, saying that the acquisition would be worth £300 million. Bids are now expected for Endemol, with some in the trade press saying that it could have a new owner by the end of April. In a statement, Endemol said that its French division… Continue reading Endemol Acquires French Endemol Division

Several forecasts have been made estimating the extent of growth in the UK advertising market in 2007, with online predicted to be the area seeing the greatest increases. According to a report from ZenithOptimedia, UK advertising growth is expected to rise 3.1% in 2007, a downgrade from its original expectation of 4.2%. ZenithOptimedia says that… Continue reading UK Advertising Growth Forecasts 2007

CBS Outdoor has won £13.5 million worth of business from Titan Outdoor following a series of advertising contract wins, including a five-year contract with train operating company Northern Rail.CBS Outdoor, which was recently rebranded from Viacom Outdoor (see Viacom Outdoor To Rebrand In New Year), will from next week market and manage advertising sites at… Continue reading CBS Outdoor Takes Rail Business From Titan

The introduction of the new London freesheets was the most important media event of 2006, according to MediaTel NewsLine’s first End of Year Poll.The battle between the new free titles in the summer (see Lunchtime News War Starts Today), proved to be the most significant media event of the year according to NewsLine readers, taking… Continue reading London Freesheet Battle Was Most Significant Media Event Of 2006

Fru Hazlitt has resigned as the chief executive of SMG’s radio business, and will be replaced by Paul Jackson, currently Virgin Radio’s programme director, with immediate effect. Hazlitt joined SMG in August 2005 as chief executive of Radio from Yahoo! UK and Ireland, where she was managing director. Jackson was regional programme director for Capital… Continue reading Fru Hazlitt Resigns As SMG Radio Chief Executive

John de Mol has taken a 5.15% stake in Endemol, the production company that he co-founded and helped to run. According to a report in the Guardian, Dutch regulators today announced that deMol’s investment vehicle, Cyrte, has taken its stake in the company to above 5%, the level at which a shareholding must be declared… Continue reading Co-Founder Buys 5.15% Stake In Endemol

A new report from Forrester Research reveals that a growing number of consumers are moving from voice-only mobile services to other activities, paving the way for a viable audience for mobile marketing. The Forrester data shows that 35% of US households that own a mobile phone currently engage in text messaging and 11% access the… Continue reading US Consumers Ready For Mobile Marketing

Fru Hazlitt has resigned as chief executive of SMG’s radio business, to be replaced by Paul Jackson, currently Virgin Radio’s programme director.Hazlitt will step down immediately and Jackson, who held the position in an acting capacity for much of 2005, will assume the role on a permanent basis, joining the SMG executive management team.Hazlitt joined… Continue reading Fru Hazlitt Resigns As SMG Radio Chief Executive