Practical Parenting is marking its 20th birthday with a revamp that is intended to boost the magazine’s sophistication and cater further to its ABC1 readership.The new look is introduced in the March issue of the magazine, which goes on sale from February 1.IPC says that Practical Parenting‘s redesign will give the magazine a more stylish… Continue reading Practical Parenting Gets Birthday Revamp
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According to a new study from ABI Research, micropayments for consoles alone will account for over $833 million by 2011, as console vendors and their publisher partners look to monetise both in-game and game-related assets beyond initial game purchases. ABI says that as increasing numbers of gamers participate in multiplayer gaming and community features enabled… Continue reading Gaming To Be Increasingly Monetised
Freeview takeup amongst the over 55s is set to grow rapidly in the UK over the next two years, with channels such as BBC4 and ITV3 set to benefit the most.A new report from media analyst DGA says that digital switchover has so far occurred at an uneven rate, with viewers aged 55+ (particularly those… Continue reading UK Digital Platforms Set For ‘Grey Boom’
Endemol has cancelled all the votes cast so far for Friday’s Celebrity Big Brother eviction, following an on-screen error which meant viewers were voting to evict Shilpa Shetty when they thought they were saving her from being kicked off the show.At the end of Wednesday night’s show, although the voice-over was correct and stated “To… Continue reading Big Bro Blunder Signals Further Woe For C4
IPC has poached editorial staff from Grazia and The People‘s Take It Easy magazine for the launch of its new women’s weekly, Look.The editorial line-up for the new mag, which focuses on high street fashion and celebrity style, has just been confirmed, with Ali Hall leading a 40 strong editorial team.Hall, formerly editor of More,… Continue reading Look Poaches Staff For Editorial Team
Michael Grade, ITV’s new executive chairman, has hired Carolyn Fairbairn to lead the broadcaster’s corporate development and strategy team. Fairbairn was the former director of strategy at the BBC, and previously worked with Grade when he was BBC chairman (see BBC Chairman Jumps Ship To ITV Top Job). He said her experience of “broadcasting and… Continue reading Grade Hires Fairbairn To Boost ITV
The commercial radio industry in the UK is currently testing visual accompaniments to DAB radio over a new miniature device. The iRiver B20, a sleek set around the size of the palm of the hand, will be able to display high-resolution pictures and advertisements in a “slideshow” and is set to launch in the coming… Continue reading Radio Industry Trials Exciting New Device
Over 55s are set to be at the forefront of Freeview takeup in the UK over the next two years, with channels such as BBC4 and ITV3 set to benefit the most. A new report from media analyst DGA says that digital switchover has so far occurred at an uneven rate, with viewers aged 55+… Continue reading UK Digital Platforms Set For ‘Grey Boom’
The advertising industry must come to a quick decision over how to regulate new media, or face an unwanted system being imposed by an outside body, according to the director general of the Advertising Standards Authority, Christopher Graham.“Unless the advertising industry focuses on this challenge now, there are lots of people out there who will… Continue reading Ad Industry Under Pressure For New Media Regulation
An aggressive approach during licence fee negotiations by BBC director general, Mark Thompson, was partly to blame on the below inflation settlement for the Corporation, sources have told the Guardian.There is said to be widespread concern inside the BBC over the settlement, which was announced last week (see BBC Licence Fee To Rise 3%), and… Continue reading Director General To Blame For BBC’s Below Inflation Licence Fee
