ITV could face a disappointing shortfall in ad revenue this year if England’s World Cup team fail to perform well in Germany, with projections from Media Planning Group claiming the broadcaster could face a dip of between 3% and 5% year on year if the national side perform badly.MPG calculates the difference between England exiting… Continue reading ITV’s Finances Hinge On World Cup Victory
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Media regulator Ofcom has awarded the latest local FM licence for Rotherham to Lincs FM Group, who will now operate a “truly local radio station” for the area, under the Rother FM brand.The victory sees Lincs FM Group see off competition from two other applicants with its proposal for a station delivering a “high quality… Continue reading Lincs FM Scoops Ofcom’s Latest Radio Licence
Ownership and usage of MP3 players in Britain shows no sign of slowing, according to data from radio audience measurement body RAJAR, with 23.7% of the nation’s adult population possessing the technology. The new figures show ownership rising by 4.2% points period on period in Q1 2006, while those using their devices at least once… Continue reading MP3 Players See Continued Boom In Ownership
New figures released by audience measurement body BARB show Sky+ viewers time-shifting almost 14% of all their viewing, while a small proportion of viewers use the function on more than 50% of their viewing. The new data covers the eight-week period from 6 March to 30 April, and includes programmes recorded and viewed within seven… Continue reading BARB Lifts Lid On Sky+ Time-Shift Stats
Media giant Havas has announced an increase in revenues of 2.6% year on year for Q1 2006, reaching €339 million. On a like for like basis, the company states that organic growth was down by 2.4% however, with Havas stating it is still suffering from last year’s losses. The company’s operations in France remained stable,… Continue reading Optimistic Havas Releases Q1 Results
Viacom Outdoor looks set to retain the £100 million per year contract to operate advertising on London’s tube network, beating competition from JCDecaux to become Transport for London’s prefered bidder for the billboard rights.The new deal will span an eight year period, valued at £800 million, and is one of the largest outdoor contracts within… Continue reading Viacom Set To Retain £100 Million Tube Contract
New research from internet specialist comScore has revealed the amount of people aged 15 and above using the internet worldwide has reached 694 million. The new figures were released at the launch of comScore World Metrix and represent 14 percent of the world’s total population in this age group. Peter Daboll, president and CEO of… Continue reading Online Data Lifts Lid On Worldwide Internet Audience
Last night’s final episode of BBC Two’s the apprentice drew a staggering 5.4 million to the channel, outperforming all rivals in the same time slot, and notching up a larger average audience than ITV’s UEFA Cup final, aired earlier in the evening.The Apprentice’s finale notched up a 26.54% share last night, while ITV’s football aired… Continue reading Apprentice Final Scores Ratings Win For BBC
Newspaper giant Trinity Mirror has extended its online portfolio with the acquisition of Email4Property Limited, an internet directory service and marketing tool for estate agents. The purchase, made for a total of £4.4 million, sees Trinity extend its property advertising assets and should deliver a good return, given the sector’s strong performance for the publisher… Continue reading Property Purchase Boosts Trinity’s Online Portfolio
National talk radio station, talkSPORT, is to offer lucky advertisers free advertising through its network with a special World Cup sweepstake.The offer is intended to capitalise on talkSPORT’s status as the only commercial radio station in Britain with rights to the World Cup tournament.32 advertisers will be invited by the broadcaster to take part in… Continue reading TalkSPORT Sweepstake Offers Free World Cup Ads
