More Industry News articles

In brief: DoubleVerify has hailed a new product as the industry’s “first-ever scalable solution to verify viewability on Connected TV”.

In brief: The digital advertising network has announced a new turnkey ecommerce offering aimed at premium publishers.

In brief: Marne Levine has announced she will step down from her role as Meta’s chief business officer next week.

In brief: Philip Thomas, the former joint-chief executive of JCDecaux UK, has joined OOH Capital, the global out-of-home advisory company and consultancy.

Microsoft and Google’s rekindled rivalry over AI chatbots has analysts wondering what the downstream impact will be on Search advertising and industry workflow.

In brief: News UK has appointed Claire Dracott as director of a new technology Innovation team.

Partner content: Advertising is a cornerstone of the modern digital experience. Viewers are accustomed to ads appearing on mobile applications, websites — and televisions. 

In brief: Independent media agency The Specialist Works has promoted Alice Rutland to head of AV.

In brief: Global has launched a new station, Capital Chill, in the UK today

Interview: Five-year-old sanitary product-maker Here We Flo says winning £1m in TV airtime has propelled the brand’s marketing efforts beyond an immediate uplift in sales. By Ella Sagar.