More Industry News articles

The new strategy comes as the number of people working in advertising and marketing fell by 14% between 2019 and 2022.

In the second part of a series on UK newsbrands that have launched in the US in recent years, the US Sun’s editor-in-chief and director of digital discuss takeaways from the 2020 launch.

ITV’s Kelly Williams tells The Media Leader about his first paid job and what is coming up in conversations with clients at the moment.

In brief: Mel Leslie has joined Newsworks as agency and client relations director amid a number of additional hires.

In brief: Dawn Ostroff, Spotify’s chief content and advertising officer, has resigned amid the layoffs and a corporate reshuffle.

In brief: BARB’s current panels include 5,150 homes, which it is seeking to grow to 7,000.

OPEN Media has become B-Corp certified in a claimed UK-first for outdoor media owners.

Route Research’s Denise Turner talks through findings from their Q4 OOH report, its first since lockdowns were lifted.

In brief: whereas the first consultation asked advertisers whether they would be happy to contribute in principle, the second asks about the details of the contribution.

The national campaign will also use Met Office data to dynamically trigger creative on roadside digital six-sheets