In brief: WBD UK & Ire and Sky are expanding their ad sales partnership by adding kids’ channels Cartoon Network, Boomerang and Cartoonito to the Sky Media portfolio.
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Campaigns that offer sustainability as its main message are positively received, but cost is still a barrier for adopting sustainable consumption practices.
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Ahmed El Kady investigates how media owners and ad solution providers are grappling with ways to best harness the technology.
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The second All-In Census results are set to be revealed on Thursday, including fresh data on what advertising and media professionals feel about hybrid working.
In brief: Business-focussed social media platform LinkedIn announced its user base is nearing 1 billion as it celebrated its 20th anniversary today.
In brief: Independent agency the7stars has hired Barty Mee as head of partnerships.
The week-long showcase gave media buyers a first look at the latest digital content from among the biggest names in global media and entertainment.