Trinity Mirror was seen in the spotlight, up 2.05%, on reports that chief executive, Sly Bailey, has ruled out the demerger of the company’s national and regional newspapers and is set to initiate a thorough cost-cutting programme (see Bailey Seeks To Cut Costs At Trinity Mirror).Cordiant also remained in focus, down 6.67%. The stock was… Continue reading Sharewatch: Trinity Rises On Positive Comments
Ofcom Chairman, Lord Currie, has welcomed the GovernmentÂ’s decision to amend the Communications Bill to give the new super-regulator the power to investigate major media mergers (see Government Ends Media Ownership Deadlock). The eleventh hour amendment, put forward by Lord Puttnam to limit the dominance of large media owners following the relaxation of the ownership… Continue reading Ofcom Chairman Welcomes Puttnam’s Plurality Test
Guardian Unlimited is to introduce a range of paid-for web content and services from later this month, including digital editions of the Guardian and the Observer.Although access to the core Guardian Unlimited network will remain free and unrestricted, users will be able to purchase an ad-free version of the site for £20 a year and… Continue reading Guardian To Charge For Web Content
Greg Dyke, director general of the BBC, has warned that the relaxation of the media ownership regulations could lead to the market being flooded with radio stations that are simply in the business of “selling products” for advertisers.Speaking at this year’s annual Radio Festival in Birmingham, Dyke criticised the Government’s plans to allow just two… Continue reading Dyke Warns Against Regulatory Free For All
GWR’s sales house, Opus, has launched a new website, which will represent all 31 of The Mix music radio stations.The website, www.musicradio.com, will feature news and listings information for each station. According to Opus, it will also provide advertisers with a greater online presence on The Mix network.To promote the launch of the new site,… Continue reading Opus Launches New Website For The Mix
Total UK advertising expenditure was relatively flat in 2002 as the football World Cup prompted a second half revival following a difficult start to the year, according to figures published today. The Advertising Statistics Yearbook from the Advertising Association shows that spending, including agency and production costs increased by 1.2% to £16.7 billion. However, this… Continue reading INSIGHTanalysis: 2002 UK Advertising Revenue Figures
Sly Bailey, chief executive of Trinity Mirror, has apparently ruled out the demerger of the company’s national and regional newspapers but is expected to announce shortly a thorough cost-cutting programme.According to reports, Bailey, who has carried out a strategic review, is planning to slash overheads and cut between £20 million and £30 million from the… Continue reading Bailey Seeks To Cut Costs At Trinity Mirror
Internet users that have a penchant for a particular website are more likely to be well disposed towards marketing messages and buy advertised products, according to a recent report from the Online Publishers Association (OPA). The study, conducted by comScore Networks, was the second to look for correlations between site affinity and attitudes to advertising.… Continue reading Website Affinity Driving Purchase Intent, Says Study
Sky News has launched a new broadband content service, called Sky News Active, which it claims is the world’s first interactive news channel.The new service will feature video streaming and additional content from Sky News and will be similar to the Sky News Active service available via digital television.It will consist of eight special channels… Continue reading Sky News Launches Broadband Services
The prospect of a merger between ITV partners Carlton and Granada has been thrown into turmoil by reports that regulators have rejected the groups’ key proposals to save the deal. According to the Observer, the Competition Commission have thrown out two plans which would have enabled the companies to keep at least one advertising sales… Continue reading ITV Merger In Jeopardy As Remedies Are Rejected
