Total US magazine advertising revenues rose by 8.5% in June, to close at $1.6 billion, according to new figures from the Publishers Information Bureau (PIB). However, the number of advertising pages fell by 3.2% year on year to 18,834 due to the uncertain economic environment. In the year to date, advertising revenue closed at $8.6… Continue reading US Magazine Revenue Grows But Volumes Down In June
More Industry News articles
Troubled advertising group Cordiant Communications was seen in focus yesterday, up 7.14% as Nahed Ojjeh, the Syrian-born chess promoter, increased her stake in the group to more than 10% (see Mystery As Chess Queen Raises Cordiant Stake). Investors also considered news that the take-over panel has extended its investigation into the circumstances surrounding a Syrian… Continue reading Sharewatch: Cordiant Rises On Take-Over Struggle
BT has revealed an increase in the demand for high-speed internet access across the UK, which will help to speed-up its drive to bring broadband to 90% of homes and businesses. The telecoms giant is to introduce 56 new exchanges into its broadband upgrade programme and plans to launch 500 new broadband exchanges over the… Continue reading BT Reveals Increasing Demand For Broadband
BT has revealed an increase in the demand for high-speed internet access across the UK, which will help to speed-up its drive to bring broadband to 90% of homes and businesses.The telecoms giant is to introduce 56 new exchanges into its broadband upgrade programme and plans to launch 500 new broadband exchanges over the coming… Continue reading BT Reveals Increasing Demand For Broadband
Developments in the European digital TV market are sparking demand for receivers and a new report from Datamonitor claims that shipments of adaptors are set to increase eightfold over the next four years. According to the study, Beyond the STB: new device and service opportunities, the device market is set to explode as new products… Continue reading 100 Million DTV Devices In Europe By 2007, Says Report
Viacom Outdoor has secured a sponsorship deal with Highland Spring and VisitScotland to launch a water sampling initiative to prevent passengers overheating on the London Underground.The campaign, dubbed ‘Scotland Underground’, will see 300,000 bottles of specially branded Highland Spring mineral water handed out to thirsty tube travellers at Oxford Circus, Piccadilly Circus, Liverpool Street and… Continue reading Viacom Refreshes Tube Travellers With Highland Spring
Emap is on track to meet end of year targets, with healthy revenues flowing into the company, according to chairman Adam Broadbent.The cross-media corporation held its AGM yesterday and there was general satisfaction at performance in the year to date.Broadbent said that Emap had been “performing reasonably well” given the state of the media markets.… Continue reading Emap In Line To Meet Full-Year Expectations
Future Network, the specialist consumer magazine publisher, has reported a 7% increase in turnover for the first five months of 2003 with growth occurring in both circulation and advertising. Since May’s AGM (see Future Lifted By Bright Start To Year), steady progress has been maintained with revenues from circulation up by 8% while advertising revenue… Continue reading Gaming Points Way Ahead For Future Network
The advertising downturn has caused a major shift in the way media agencies are paid, according to the latest research from the Incorporated Society Of British Advertisers.The third phase of the Paying For Advertising study, released this week, shows that almost half of all agencies now incorporate some form of payment by results (PBR) system.A… Continue reading ISBA Study Reveals Shift Towards Payment By Results
Controversy continued to be the key to success for ads wishing to make the news with Propeller’s latest survey revealing that Honda’s award winning ‘cog’ TV commercial inspired the most column inches during the second quarter of 2003.The survey, which measures the volume of editorial coverage of ad campaigns in national newspapers, shows that Honda… Continue reading Honda Tops Latest Ads That Make News Survey
