ITV needs to brace itself for a 3.3% fall in advertising revenues this year, according to new analysis of the commercial television sector from Lehman Brothers. The FY forecast for 2004 has been duly cut from 4% to 2.5%.Also On MediaTel Insight Today…Poor Business Plans To Blame For Pay-TV FailuresThe inability to initiate professional business… Continue reading MediaTel Insight: ITV Advertising Forecasts From Lehman Brothers
Nahed Ojjeh, the Syrian-born chess promoter, has increased her stake in Cordiant Communications to more than 10%, it was revealed last night. The crisis-torn advertising group has told the stock exchange that Mrs Ojjeh, the widow of a Saudi billionaire, had “built a stake in the company during the period 10 June 2003 to 4… Continue reading Mystery As Chess Queen Raises Cordiant Stake
Liberal democrat peer, Lord McNally has narrowly failed to enforce changes to the Communications Bill which would have prevented Rupert Murdoch from buying a UK terrestrial TV channel, such as Channel Five. Despite support from across the political divide, the proposed amendment (see Lib Dems May Scupper Communications Bill Compromise) was defeated by 167 votes… Continue reading Lords Fail to Carry “Murdoch Amendment”
Carlton and Granada were seen in focus yesterday, rising 4.26% and 3.29% respectively, as the media sector moved upwards following the overnight rally of the US dollar against the pound.WPP was also seen up, by 3.94%, despite revelations that Nahed Ojjeh, the Syrian-born chess promoter, had built up a 10.75% stake in Cordiant. There are… Continue reading Sharewatch: ITV Partners Rise After Positive Sentiment
Kevin Lygo is to step down as programming director at Five and is to rejoin Channel 4 following the departure of Tim Gardam.The move, which was widely predicted by the industry, will see Lygo become director of television at Channel 4, after Gardam’s decision to leave the role for “partly personal reasons” at the end… Continue reading Lygo Set To Return To Channel 4
The latest figures from BARB reveal six of the top ten most watched dramas this year were shown on ITV1 and were produced by Granada.The data will be welcome news for ITV and its advertisers who have voiced concern over the network’s declining power ratio in the digital marketplace.According to BARB, Coronation Street, which is… Continue reading ITV Beats BBC In Drama Battle
Liberal Democrat peer, Lord McNally, has narrowly failed to enforce changes to the Communications Bill which would have prevented Rupert Murdoch from buying Channel Five.Despite support from across the political divide, the proposed amendment (see Lib Dems May Scupper Communications Bill Compromise) was defeated by 167 votes to 137.Prior to the vote, Lord McNally gave… Continue reading Lords Fail to Carry “Murdoch Amendment”
Internet users that have a penchant for a particular website are more likely to be well disposed towards marketing messages and buy advertised products, according to a recent report from the Online Publishers Association (OPA). The study, conducted by comScore Networks, was the second to look for correlations between site affinity and attitudes to advertising.… Continue reading Website Affinity Driving Purchase Intent, Says Study
The Government’s last minute agreement with Lord Puttnam may not be enough to secure the smooth passage of the Communications Bill through the Lords, after Liberal Democrat peer Lord McNally called for a specific ban on Rupert Murdoch buying Channel Five.Liberal Democrat peers are hoping to force an amendment to the Bill which would prevent… Continue reading Lib Dems May Scupper Communications Bill Compromise
The number of mobile portal users in Western Europe will exceed 40 million by 2007, according to findings from IDC. A mobile portal is a powerful and flexible tool used for delivering specialised services to a wide range of handset users. IDC examined the potential of these applications in sixteen countries and concluded that the… Continue reading Mobile Portals Offer Gateway To Next Generation Services
