UK adspend broke the £17bn barrier for the first time ever during 2000, according newly released statistics from the Advertising Association. During what turned out to be the ninth consecutive year of growth for the industry, adspend increased by £1,594m from the 1999 total, an accelerated growth rate of 10%, or more than 7% in… Continue reading UK Adspend Tops
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IPC Media has announced a series of new appointments, including the promotion of former Nova publisher, Elaine Foran, to director of the newly created central international and fashion sales group.In the new role, Foran, reporting to IPC advertising MD, Georgina Crace, will manage sales strategy and client and editorial liaison across all IPC titles including… Continue reading Management Shake Up At IPC
By 2005, Jupiter predicts, interactive TV shopping revenues will reach $4.3 billion and iTV shopping will account for 44% of all TV-based shopping. Despite this opportunity, iTV advertising will not be big business as the market and technology will be fragmented in the short to medium term. Advertising revenue from iTV, Jupiter forecast, will account… Continue reading iTV Revenue Will Fall Short Of “Grand” Expectations, Says Jupiter
Cable and Wireless suffered the greatest loss among media stock yesterday, with shares sliding 6.58% to finish at £4.19, a loss of 29.5p on the previous day.Maiden also faired badly in yesterday’s market, slumping 4.66% to close at £4.60, a loss of 22.5pRTL led the field among media groups yesterday, climbing 9.48% to finish at… Continue reading Sharewatch
The latest Advertising Confidence Index (ACI) report from economist and media analyst, Jack Myers, suggests that the advertising downturn may have hit its lowest point in the US, although full recovery could still be a year and a half away. The ACI shows that there was a slight increase in marketers’ confidence during March, suggesting… Continue reading Myers Report Suggests US Ad Downturn May Have Peaked
According to the latest figures from the Office for National Statistics (ONS) British retail sales growth rose at the highest rate for almost four years in the three months to May 2001. In the period March to May the volume of sales recorded was 1.5% higher than for the previous 3 month period and 5.8%… Continue reading UK Retail Sales Growth Increases As US Fails To Live Up To Expectations
Plans by Granada and Carlton Communications to unify their pay-TV ventures into ITV, have been halted by a dispute with smaller shareholders, according to press speculation.It is believed that Granada and Carlton, which hold nine out of the fourteen regional ITV licences and control most of the advertising revenue, have reached a stalemate situation with… Continue reading Spanner In The Works For Integrated ITV Platform
There are around 16 million internet users in the UK and this year 45% of them are women, according to the Annual Internet Survey from Which?. This is a 6% increase on last year and continues to narrow the gap between male and female web usage. There survey also shows that almost 8 million people… Continue reading Gender Gap Closes In Net Usage, According To Which?Online Survey
Jupiter MMXI, which has produced at home internet audience data for the UK since 1999, has announced that data will be released from now on on a weekly, rather than monthly, basis. As calls for industry wide agreement on standards for internet audience measurement gather strength (see IPA Conference Announces Progress Towards Internet Audit), the… Continue reading Jupiter MMXI Launches Weekly Internet Data Release
