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The UK is still ahead of the game when it comes to ecommerce, reports NetValue. In their May 2001 internet survey, figures show that more UK net users are enjoying the benefits of a secure ecommerce market.   visited ecommerce site made secure connection UK 75.9% 42.1% US 73.9% 28.8% France 68.9% 39.2% Norway 68.6%… Continue reading UK Leads In eCommerce, Says Net Value

In the US, the Audit Bureau of Circulations has added a demographic readership survey, the Magazine Subscriber Profile Verification Audit Report which provides information on the gender, age, education level and employment status of subscribers. “It will give greater profile to subscriber studies, so there will be more clout within the buying community,” says John… Continue reading ABC USA Launches Demographic Audience Profiling Scheme For Magazines

OgilvyOne, part of global advertising and communications group WPP, has acquired 75% of QCi Assessment, a UK-based customer relationship management consultancy, the group announced this morning. Under the terms of the deal OgilvyOne has an option to buy the remaining 25% of the business. QCi’s clients include Consignia, IBM, Royal & Sun Alliance and NCR.… Continue reading WPP’s OgilvyOne Acquires UK Consultancy

US-based advertising network, Omnicom, yesterday delivered a comfortable set of financial results despite the broader economic and advertising difficulties that are affecting many of its peers. Organic growth at the group rose by 12% and net new billings topped $1 billion. New account wins during the year included Goodyear, Aventis and Dell and, totalling $1.05… Continue reading Omnicom Growth Driven By Strong Business Wins

It’s been a rough old year so far for ITV. Not only is UK television bearing the brunt of the advertising revenue downturn anyway, but ITV is also losing audiences to pay-TV channels, struggling to compete with BSkyB in the digital world and just last week its chief players – Carlton and Granada – were… Continue reading Insight Analysis: Rough Ride Continues For ITV

Datamonitor’s 2001 interactive consumer survey, IMPACT 2001 reveals that many people have taken to online shopping despite initial fears that the relative newness of the concept or lack of knowledge of the internet would put people off shopping online. The European ecommerce market is now said to be worth an estimated $16.4 billion, generated by… Continue reading Datamonitor Consumer Spending Survey Reveals Good News For eCommerce

According to IDC, worldwide internet services spending will more than triple from almost $22 billion in 2000 to close to $69 billion in 2005. “As a result of the dot-com bubble burst, there’s been much speculation that the opportunity for Internet services firms has evaporated. In fact, we believe while the opportunity is different, it… Continue reading IDC Forecasts Bright Outlook For Internet Services Market

Confidence in ITV companies took a knock yesterday after the Sunday Times published a leaked letter to the Prime Minister warning of the consequences of the relaxation of media ownership laws (see Granada Warns Of ITV Disaster). Zenith Media also predicted that ITV’s ad revenue would be the lowest in its 50 year history (see… Continue reading Sharewatch

Hachette-Emap magazines is to launch Elle Girl in direct competition with Natmag’s Cosmo Girl. Natmags confirmed a launch date for its teen girl title of 20 September earlier this year and it now seems its Emap rival will appear on the newsstands during the same month.Both titles are spin-offs of established young women’s brands with… Continue reading Elle Girl Launch Date Announced