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Domestic US revenue for interactive TV advertising, commerce and subscriptions is unlikely to surpass $400 million this year, a figure well below other industry forecasters, according to The Future of T-Commerce, a new Myers report. The Myers Mediaenomics report predicts that interactive TV will find deployment ‘difficult’ until 2006, after which the industry will grow… Continue reading US Interactive TV Will Be Slow To Take Off, Says Myers

As part of a long term plan to double the number of ‘people meter’ homes in the US, Nielsen is unveiling new prices to advertisers and media companies, according to the Wall Street Journal. Currently, Nielsen has 5,100 people meters in use monitoring TV viewing across the US, it plans to add several hundred more… Continue reading Nielsen Media Research Increases Prices To Fund Increased TV Meters In US

Europeans are set to have access to broadband internet connections following a deal between Italian telecoms company Tiscali and Gilat Satellite Networks. Tiscali says that the system, which uses satellite broadband delivery, will be a pan-European offering and will allow high speed internet access to areas that are not wired up for broadband telephone connections.… Continue reading Tiscali And Gilat To Offer Pan-European Broadband Internet Access

Speaking on BBC Breakfast this morning Viacom chairman and CEO, Sumner Redstone, commented on the current decline in the media economy, describing his company as an “advertising juggernaut”. He said that whilst the downturn in ad revenue was undeniable, his company had weathered the storm reasonably well and ‘continued to hit targets’. One of the… Continue reading Viacom CEO Says Ad Revenue Upturn Will Be Evident By Q4

Fears that shares in SMG would suffer as a result of Virgin Radio’s celebrity DJ, Chris Evans, being dismissed (see Virgin Terminates Evans’ Contract), were squashed yesterday, as shares in the company rose 3.63% to finish at £1.71˝, 6p better off than the previous day.The Wireless Group did not share the same good fortune with shares… Continue reading Sharewatch

A senior ITV executive last night demanded that the government commit to encouraging the consumer take up of digital terrestrial television by significantly reducing the estimated £200m in annual licence fees paid by commercial broadcasters.Speaking at the Royal Television Society last night, Nigel Walmsley, deputy chief executive of Carlton, questioned the licence fees paid for… Continue reading Carlton Calls For Licence Fee Cut To Boost Digital Take Up

The Radio Authority has announced proposals for a new set of ownership rules for local analogue radio licences. The changes would include the abolition of the ownership points system and the removal of the “cap” on the number of local radio licences a person can own. The new formula for ILR ownership would also allow… Continue reading Radio Authority Proposes New Ownership Rules

A further batch of Sky analogue channels will be switched off this weekend as the broadcaster moves closer to its September deadline of total analogue switch-off. The latest batch of channels to become available to Sky customers only on the digital spectrum will be Sky News, Sky Moviemax, Sky Sports 1 and 3, the Disney… Continue reading More Channels Leave Sky Analogue

Viacom CEO Sees Ad Revenue Upturn By Q4Speaking on BBC1’s Breakfast this morning Viacom chairman and CEO, Sumner Redstone, commented on the current decline in the media economy, describing his company as an “advertising juggernaut”. He said that whilst the downturn in ad revenue was undeniable, his company had weathered the storm reasonably well and… Continue reading Viacom CEO Sees Ad Revenue Upturn By Q4

Is Tivo The New Betamax?Hard disk video recording system Tivo may turn out to be the new Betamax, the ill-fated video cassette system of the ’70s, according to respondents of a new survey by The Media Edge.Of the 170 people that took part in the survey, 84% either already own Tivo recorder (39%) or intend to… Continue reading Is Tivo The New Betamax?