IPC Magazines and Zone UK are teaming up to launch the UK’s first lifestyle CD-Rom magazine. Called UnZip, the CD will feature music, games, films, documentaries, sport, animation, and video footage.UnZip will have a price of below £20, and have a total playing time of over 6 hours. The first edition will have a circulation… Continue reading First CD-Rom Magazine To Launch
A poster advertisment for the Independent which implied that the newspaper was financially independent was misleading, the Advertising Standards Authority ruled yesterday.The poster implied that the paper had greater editorial independence over The Times and The Daily Telegraph. The complainant considered the advertisment was misleading, a view supported by the ASA in it’s adjudication. The… Continue reading Independent Poster Complaint Upheld
Haymarket Magazines are to publish a new music title. Encore, a bi-monthly publication will launch on May 10 with a cover price of £2.25.Encore, with an initial print run of 150,000 will be aimed at serious music lovers between 20-35. It is being promoted as a celebration of music, with concise, no-nonsense writing which will… Continue reading New Music Title – Virgin Backed
It has been confirmed that Alec Kenny, sales director of the new national commercial radio station Talk Radio, has left the station. He resigned last Thursday; reasons are unclear but he is said to be returning to the agency world.There is no replacement as yet; but Tracy Dollimore, Kenny’s second in command has taken over… Continue reading Kenny Leaves Talk Radio
Speaking at the ITV Network Centre’s yearly review yesterday, the chairman of ITV, Leslie Hill started the proceedings by praising the role of the Network Centre. “The demands and expectations laid on the ITV systems are enormous. ITV’s response has been a quality service of range and diversity of more than 4,000 hours of programming… Continue reading ITV Network Centre’s Review Of 1994
After more than a year of debate the five smallest commercial broadcasters ie. Ulster, Border, Grampian, Westcountry and Channel, have secured an agreement to continue to receive the national ITV network at a discount for the next four years, although they will still have to pay 8.5% more than previously – it had benn muted… Continue reading Small ITV Companies Retain Subsidy
The ITC is today launching two new television promotions; they will be shown in promotional air-time, and will illustrate different aspects of programme regulation.They join the three existing 30-second commercials which have been appearing on ITV, Channel 4, GMTV, BSkyB and other cable and satellite channels since 1992. The new commercials will receive full national… Continue reading ITC Launches New Promotions
IPC has announced it is to launch a new monthly magazine, Muzik, aimed at the growing dance music market.Muzik, with a cover price of £2.20 will be, claim IPC, ‘a dance magazine catering for the post-rock generation that has grown up with clubs, not gigs.’ Publishing Director, Andy McDuff, said,’Up until now, dance music fans… Continue reading New Muzik Monthly
The Daily Star are starting a new Babe Watch promotion on Monday 13th March. The Babe Watch game has a daily prize of up to £1000. It will also feature a bonus for readers with a token collect weekly draw for a beach holiday for two in California.The four week promotion will involve a regenerative… Continue reading Daily Star Launches Babe Watch
Express Newspapers has released research into This Week, the Saturday supplement which was launched in September of last year. Qualitative and quantitative research was carried out prior, during and following the launch, and surveyed more than 750 readers of both the Daily Express and Daily Mail.75% of Daily Express readers rate This Week as excellent,… Continue reading This Week – Readership Survey
