Newsline presents industry reaction to the findings from Quantcast, POSSIBLE, Adludio Carat and Ensighten.
More Industry News articles
Chris Blackhurst has stepped down from his role as multi-media head of business at the Evening Standard and Independent, less than six months since he took on the job.
Highlights from the 2015 Year Ahead event – including video interviews with panellists, photos and the choices for media personality, top media brand and best media moment of 2014.
Marketing budgets have increased for the ninth successive quarter but at a slower rate, reveals the Q4 2014 IPA Bellwether Report published today.
Following the publication of the latest UK adspend forecasts this week, James McDonald, research analyst at Warc, examines the health of the UK’s largest advertising sector.
Wednesday night offered viewers the chance to enjoy some light-hearted family-friendly homicide in the familiar form of yet another Midsomer Murders (ITV, 8pm) repeat.
Clear Channel UK has announced the appointment of ITV’s Sarah Speake as its new chief marketing officer.
After the publication of the latest UK adspend forecasts this week, James McDonald, research analyst at Warc, explains the investments being made in each sector.
The latest edition of French satirical magazine Charlie Hebdo went on sale today with a cartoon depicting the Prophet Muhammad holding a “Je suis Charlie” sign on its front cover.
Millward Brown has released its annual digital and media predictions for the year ahead, stating that ‘successful’ marketers will make the most of programmatic, form effective partnerships and utilise micro-video platforms.
