In the second of our special reports, Suzy Young, data and journals director, Warc, uses the latest ad spend data to determine the health of the magazine market.
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The tenth series of BBC One’s long-running and lucrative competitive-cretin show The Apprentice (9pm) secured the 9pm slot last night, although last night’s backstabbing antics yielded the lowest audience yet.
Join Karmarama’s Jon Wilkins and Johnston Press’ Ashley Highfield – alongside start-ups, industry experts, and thought leaders – at MediaTel’s flagship event on 3 November.
MPs in particular are failing to provide the right solutions, says Raymond Snoddy. So what should the decision-makers do to ensure a fair and stable system to fund the Beeb?
After the publication of the latest UK adspend forecasts this week, Suzy Young, data and journals director, Warc, examines the health of regional newsbrands.
The MRG committee has taken the tearing down of the Berlin Wall as inspiration for the theme of its conference this year – so what can we expect?
Specific Media and Nielsen have launched a new ‘targeting solution’ that enables advertisers to isolate audiences based on their FMCG shopping preferences across all connected devices.
Tuesday evening saw James Nesbitt’s anguished face return to TV screens with the début of BBC One’s challenging new drama The Missing (9pm), cementing a solid evening for the broadcaster.
Available on Freetime for £3.99 a month, ‘Hopster’ will offer “popular shows in a fun, safe and visually engaging environment.”
adam&eveDDB takes the prize for the Foster’s “Good Call” campaign which helped the struggling Heineken-owned brand return to market leadership – generating £32 of revenue per £1 spent on advertising.