According to the company’s latest report, the service is now available in 1.9 million households and watched by more than four million viewers every week.
Showing 8071-54,606 of 54,606
More Industry News articles
Following the announcement that the NPA is to serve notice on the NRS, the UK’s newspaper publishers have announced that they aim to introduce a new system of measurement across multiple platforms from early 2016.
Channel 4’s Friday evening schedule was dominated by an entire night of the usual awkward celebrity banter and a righteous call to arms as the broadcaster and a host of famous faces prepared to Stand Up To Cancer (7pm).
Snapchat has announced that it is to introduce advertisements in the US; however, the platform has assured its users that the ads will not be “creepy” or “targeted”.
Customers expect a seamless, cross channel interaction with brands; however, there’s a fine line between effective targeting and getting creepily close. Marketers have their work cut out.
Soeder, who joins iProspect from Greenlight, will be responsible for the company’s natural search team, and is the latest in a series of hires which iProspect hopes will “carve its place as the digital media agency of the future.”
In a move which looks set to further highlight the company’s “long-term commitment to creating premium video with authentic storytelling,” AOL has announced its first UK Originals series.
Thursday night saw ITV launch a new four-part historical drama, with the first episode of The Great Fire (9pm) warming up viewers’ autumnal screens and resulting in a prime time hit.
Newsline presents industry reaction from Possible, Indicia, Gekko, Jaywing and MEC.
Speaking at a Time Warner investor meeting on Wednesday, the company’s CEO, Richard Plepler, said that it was “time to remove all barriers to those who want HBO.”