Ahead of this year’s World Cup, YuMe’s Paul Lyonette looks at how brands can keep ahead of their game when it comes to engaging the ‘always on’ consumer…
More Mobile articles
In this week’s round-up of everything mobile, Simon Andrews looks at the latest news from Google and Facebook, the continuing frustrations for legacy media and takes a look at some great new native advertising from Wired…
When writing a status update, users will now have the option to use their phone’s microphone to identify which song is playing or what programme or film is on TV, without having to type it out.
Contactless payment technology and 4G capabilities are the least important features considered when buying a new phone, a new study has found.
Ahead of MediaTel’s annual Media Playground event tomorrow, Kantar Media has prepared an infographic which reveals the differences in media habits between the young…and the not so young.
As speculation rises over whether Apple is going to buy Beats, Simon Andrews, founder of Addictive!, looks at how the tech giant is developing in the music space…
After overcoming a series of technological hurdles, mobile phones are on the cusp of being used to make contactless payments, the CEO of Weve, David Sear, has said.
It has been widely reported that Yahoo, which has purchased around 40 start-ups in the last two years, will shut the app down entirely so the Blink team can work on Yahoo products.
MacLachlan, who joins Fetch from mobile technology agency Red Ant, has previously worked with clients including eBay, Skype and Groupon.
In his latest Mobile Fix, Simon Andrews, founder of Addictive!, looks at the Chinese companies preparing to float in New York, the use of first party data and increasing speculation over the launch of Apple’s next iPhone…
