Full report available at: Mediatel Connected > Media Landscape > Performance
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Monday night saw seriously muddled and highly dangerous copper Marcella (9pm) stagger confusedly back onto the nation’s screens, with the third episode securing the 9pm – 10pm slot for ITV.
Culture Secretary John Whittingdale could force the BBC to sell its 50% stake in UKTV, valued at around half a billion pounds, it has been reported.
After last week’s sword swallowing madness saw Britain’s Got Talent net the weekend’s biggest audience, the second episode managed to improved on that.
YouTube might think it is “remaking TV”, but its strategy is missing a crucial component, writes Dominic Mills – plus: VW’s misleading ads cause more headaches for the car manufacturer.
Full report available at: Mediatel Connected > Connected Surveys > Data
New research from Videology and Gain Theory has analysed the impact of video in driving offline, in-store sales – revealing positive return on investment figures.
Thursday night brought some prime time victory to the screens of BBC One with a combination of a accustomed cooking competition and an educational magazine show stealing the biggest audience share.
As the IPA publishes its latest Bellwether Report for Q1 2016, senior figures from around the industry react to the results.
Data insights are important, but which algorithm ever said a Gorilla should play the drums to sell chocolate, writes Simon Daglish
