Television plus online video – audiovisual advertising – is gaining share of display advertising, according to the latest adspend forecasts from ZenithOptimedia.
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Why do advertisers so often ignore the over 50s? Richard Shotton puts on his slippers and find outs.
‘Live’ will allow users to see connections – as well as public figures – in real time within the news feed and will also feature a subscribe button.
Thursday night saw ITV’s highly lucrative I’m a Celebrity… (8:30pm) edge closer to the end as yet another campmate exited the jungle, whittling down the original 13 candidates to a mere six in a lead up to Sunday’s grand finale.
Hosted by Mediatel, the awards recognise and celebrate those organisations and individuals that are driving innovation and development in UK media research.
Full report available at: Mediatel Connected > Connected Surveys > Data
Distributed across US online platforms including Hulu, Amazon, Sony, Vimeo, YouTube and Roku, TV4’s portfolio includes a dozen channels with 30 new channels in development.
From January Dunmall will be responsible for agency and client partnerships globally at Media iQ and work with the board on driving business strategy.
Yesterday’s edition of The Apprentice (9pm) saw Lord Sugar task his hopefuls into taking on a role perfectly suited to the candidates’ particular brand of forced smarmy charm – the London property agent.