There are valuable lessons to be learned from the personal data economy, writes RadiumOne’s Mark Middlemas.
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The Press Recognition Panel was painstakingly put together in a manner that will guarantee complete insulation from any conceivable political interference or pressure, writes professor Steven Barnett.
Welcome to the world of Alice – a weekly glance at the absurdities of a life working in media.
Who wants to hear about improving the probability of success when a pundit is peddling certainties, ask Richard Shotton and Aidan O’Callaghan.
Likely driven by the arrival of the Rugby World Cup, chief executive Adam Crozier said the commercial broadcaster was on track for another year of double digit profit growth.
Full report available at: >Mediatel Connected > Connected AV > Viewing & Social > Twitter TV Ratings
Monday night saw the second half of preachy – yet gently informative – BBC One Show, Hugh’s War on Waste, increase its audience by a massive 38% week on week and easily stole yesterday’s biggest 9pm audience from its competitors.
It’s time procurement departments bothered to see what media agencies can really – and brilliantly – do, writes Dominic Mills.
In an industry first, Skimlinks has launched a new programmatic audience targeting service for advertisers that will automatically share revenues with publisher partners.
David Cameron has said that access to the Internet “shouldn’t be a luxury” and should be considered “fundamental to life in 21st century Britain.”
