Dean Matthewson has been brought in as part of an ongoing investment in building Invention, Trinity Mirror’s creative solutions arm.
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We should be more mindful of the language we use when talking about programmatic ad trading, warns ISBA’s Bob Wootton.
There are valuable lessons to be learned outside of adland’s bubble, writes Dominic Mills.
Despite the fact that New Tricks and change have never been very happy bedfellows, last night saw BBC One’s ageing retired detective drama push through another major modification.
The latest ABC release for the January to June 2015 period charts all the trends for the magazine market. Here, Newsline presents expert analysis from MediaCom, Carat and Manning Gottlieb OMD.
How can brands make themselves appear better value without changing the price? ZenithOptimedia’s Richard Shotton explains.
News and Current Affairs looked strong for the first half of the year, bucking the general trend in the declining magazine market.
While TV can do no wrong, apparently TV listings magazines can – with the latest ABC figures suggesting that the nation is growing bored of looking at what’s on.
