Wednesday night saw BBC One mark its midweek prime time line-up with a night of light entertainment, with the ‘grand’ finale of this year’s The Great Comic Relief Bake Off (8pm) seeing a national treasure named star baker.
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Total ITV revenue increased 7% in 2014 to £2,956 million – marking the company’s fifth consecutive year of double digit profit growth.
Hearst’s CEO, Anna Jones, said that the appointments and promotions will further strengthen the publisher’s commercial team.
Last night TV viewers were offered the enviable choice between preachy finger-wagging investigations, opportunistic docs and some casual drug use on Channel 4.
If you accept the tangible and intangible social benefits of having a truly national broadcaster, then all other issues remain interesting but of secondary importance, writes Raymond Snoddy.
Beneath all the buzzwords and attractive visualisations, IMGROUP’s Paul Collins wonders whether big data can actually provide actionable and focused insight.
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Publisher Future has today announced that Kerry Hindhaugh and Paul de la Nougerede are joining the company as sales director and commercial operations director, respectively.
January saw commercial broadcasters pick up speed again with just one channel reporting a decline in revenue.
Sandra Peat, strategy director of ONE TWO FOUR, explains why the audience journey must be at the heart of every brand’s content strategy.