27% of UK media agency employees have “no idea” how to comply with mobile privacy, while 22% have “no idea” about brand safety on mobile, according to research released today by the IAB and BVDW.
More Newsline articles
The linear TV schedule has shown incredible resilience in the face of relentless disruption – and we can learn a lot about the future of media in general if we could understand the reasons why, says David Brennan, Media Native.
Suzy Ryder, Maxus’ former head of digital, is to become OMD UK’s new managing partner of digital and technology.
Starcom MediaVest Group UK has announced the appointment of Simon Jones as its new business director.
Following last week’s consumer magazine ABC results, Dominic Mills wonders how one title is doing so well amid a sea of sales declines.
After Dominic Mills attacked the Advertising Association’s latest report, calling it a flawed and arrogant approach to defending the ad industry from attack, the AA’s CEO, Tim Lefroy, responds.
The latest ABC release for the July to December 2014 period charts all the trends for the magazine market. Here, Newsline presents expert opinion and analysis from MediaCom, Carat, Manning Gottlieb OMD and Starcom MediaVest Group.
The photos from Wednesday’s inaugural Mediatel Media Research Awards are now up.
Freeview has undergone a major rebrand as it prepares for a new product launch that will introduce a mass market connected TV offer.
Virgin Media and Liberty Global have announced what they are describing as the largest investment in the UK’s internet infrastructure for more than a decade.
