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Wednesday night saw the return of dumb-as-a-bag-of-hammers-yet-perfectly-entertaining The Interceptor (9pm) as the second episode of BBC One’s super cop drama upped the silliness.

As the Daily Mail publishes a hugely misleading attack, Raymond Snoddy argues that the public mood is being manipulated to make it hostile to the BBC in advance of vital talks with Government.

In a UK media first, Primesight, GTN and MediaCom are launching a national real-time campaign for Lucozade Energy, which will see digital outdoor ads synchronised with radio spots.

The best digital display campaigns will have engagement at the heart of them, says Tim Greatrex, founding director at Rezonence – so how can brands and planners make sure they’re getting it right?

Mindshare’s Suzy Jordan will join the out-of-home company in September to lead its newly-formed EM Futures division.

Full report available at: Mediatel Connected > Media Landscape >Revenue & Forecasts

Bosses at Ebiquity and Sky Media warn that the ad market must move away from yield and optimisation rules and make decisions based upon ad effectiveness.

Sue Todd, CEO of Magnetic, says the use of creativity as a competitive weapon has never been more important.

For the third week in a row the latest series of Kay Mellor and BBC One’s rags-to-riches-to-ironic-tragedy drama The Syndicate (9pm) nailed Tuesday’s prime time slot

US cable network AMC, the broadcaster of shows including Breaking Bad and Mad Men, is to exclusively launch on BT this September, making it accessible to UK audiences for the first time.