In its latest campaign, Specsavers thought it was a ‘no brainer’ to translate its strapline into the languages of all the competing nations in the tournament.
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The face of UK podcast listening is “poised to change” as younger listeners coming into the medium are increasingly diverse, new research has found.
AI might push us to be more original and force us to place more value on striving to invent or deliver the never-seen or never-heard to avoid competing with machines.
Reform Political Advertising’s panel aims to review factual claims in election ads and judge whether they are truthfully presented.
The news title’s chief revenue officer shares how he got into media and what he would do if he won £10m in the lottery.
Until this week, there has been a B-shaped hole in election campaigns, manifestos and media coverage. What does that mean for the future government?
Listen to flash interviews from the Croisette as The Media Leader caught up with industry figures.
Apart from the Cannes Lions, our industry is full of networking events with free-flowing alcohol. Sober Media Network advises on how to navigate these situations.
This follows beta testing since last year as the on-demand audio platform provides more targeting and personalisation capabilities for advertisers.