The coming together of tech and media, cost savings, the future of TV, AI efficiencies… the merger encapsulates many of the ad industry’s themes and concerns.
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Streaming profitability was attributed to price increases and improved ad revenue. But are price hikes sustainable?
We’ve seen what can happen when fake news, amplified by social media, spreads. Now is the time to fund regulated, trusted journalism.
Analysis: Google was found to be a monopolist. What does it mean for the future of search?
Social platforms have clearly played a huge role, but many newspapers should take some responsibility for creating the attitudes that have culminated in this violence.
Analysis: The tie-up highlights a focus on IP and news brands’ move to leverage their journalism.
When marketers focus on short-term revenue-harvesting, it causes them to take their eye off the ball when it comes to driving longer-term business success.
There are so many considerations. When is it the right time? Should you identify your own successors? Whose advice do you trust? How do you prepare for the loss of power?
Industry leaders plus The Media Leader chime in on what they’re reading amid the summer season.