In-content advertising drives more brand awareness and sales conversion when combined with TV spots, new data has shown.
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In brief: Twitter’s former head of security has alleged that the social media company has misled federal regulators about its cybersecurity practices.
In brief: A day after the independent Australian news site dared Lachlan Murdoch to follow through on his legal threats, Murdoch officially filed suit.
In brief: Meta-owned Instagram and Facebook have been known to create clones of competitor social media products.
Mediahub’s Ross Jenkins believes his media agency may have found a way for brands to potentially save millions via a new technology developed in-house.
In brief: the subpoena comes ahead of Elon Musk and Twitter’s October 17 trial over Musk’s attempt to back out of his deal to buy the social media platform.
In brief: Crikey dared Murdoch to follow through on his threats to sue the publication over defamation claims.
In brief: The National Union of Journalists (NUJ) have set up a fund to support striking journalists at Reach who are set to walk out for the first day out of four this Friday.
In brief: Channel 4 is celebrating 40 years of programming by commissioning programmes speaking to “its radical, irreverent and iconoclastic roots”.
In brief: according to HBO, it is the largest audience for any new original series in its history.
