The7stars has launched Bridge, a proprietary data connection proposition that aims to give advertisers access to a privacy-first marketplace for addressable advertising.
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Claire Sanderson speaks to The Media Leader about cracking the membership proposition, print and digital strategy and reaching new audiences.
TV broadcasters’ desire to produce a drama about current events too often sacrifice depth and veracity for a ‘quick-hit’ stunt.
Streaming services have made inroads into live sports, led by two mega companies that are known less for their media offerings than their other products.
In brief: The loss of Originals has drawn condemnation from some producers, as the content is now in limbo as it does not exist elsewhere.
In brief: Disney+ announced it would institute a similar policy earlier this year.
In brief: A group of UK public service broadcasters have published an open letter in The Daily Telegraph saying a media bill is required “to secure the future of British broadcasting and allow it to prosper”.
In brief: The consideration comes despite optimism that blockbuster films were driving a strong return of audiences to cinemas.
In brief: “The graphics in Horizon are capable of much more,” wrote Zuckerberg.
In brief: Emily Maitlis and Jon Sopel, former BBC Newsnight presenter and North America editor respectively, have teased details of new daily podcast premiering next week.
