Heineken will be sponsoring ITV’s coverage of the 1998 rugby union Five Nations competition. The games however will not be shown live as BSkyB has exclusive live rights to all England home games and BBC1 will be screening live coverage of the other fixtures.Heineken has a long-standing relationship with top-class rugby union: it sponsored ITV’s… Continue reading Heineken To Continue ITV Rugby Sponsorship
ITV this afternoon announced that Will Carling will be the anchor-man for its forthcoming rugby union coverage of England’s home internationals. He joins regular commentators John Taylor and Steve Smith.ITV will be showing recorded coverage of England’s November and December games against Australia, South Africa and New Zealand as well as three of England’s Five… Continue reading Carling To Lead ITV Rugby Team
Despite the good increases in sales during September, readership fell year on year for all but four national newspapers during the same month.Only the two Telegraph titles along with the Daily Mail and Guardian showed increases. The Sunday Telegraph boosted its readership by 16.7% to 2.392 million with the help of its subscription scheme while… Continue reading National Newspaper NRS – September
The Advertising Agency Register is to rebrand itself as the AAR Group. It is believed that a corporate logo and brand statement are currently being discussed.AAR Group: 0171 437 3357
Ireland’s equivalent of the ITC, the Independent Radio and Television Commission (IRTC), has signed a television programme service contract with TV3, the new Irish national commercial TV channel.The signing was attended by the IRTC chief executive, Michael O’Keeffe, as well as TV3 chairman James Morris, and Gerry Noble, the director of CanWest which has a… Continue reading Ireland’s TV3 Gets Go Ahead
The possibility of a court-room fracas between Christine Walker and her former employer Zenith has been averted as the two parties have reached a mutual agreement. Walker’s contract with Zenith stipulated that she could not approach or contact any clients or employees of her former employer for two years following her leaving (subscribers see Walker/M… Continue reading Zenith And Christine Walker Reach Agreement
The Commission has approved a recommendation on interconnection charges for telecom operators after liberalisation of the market on 1 January 1998. These charges constitute the largest cost item for new entrants to the market and the recommendation seeks to reduce the charges in order to ensure fair competition. The recommendation establishes reference tariffs at three… Continue reading EU: Interconnection Charges
FEPE, the European outdoor advertising association, has sent letters to all member state governments stressing that posters (and cinema) are national media and should not therefore be included in the ad ban directive.
MEPs on the culture committee have voted in favour of a resolution from Phillip Whitehead (UK, PES) on the European Commission’s proposals on the protection of minors and human dignity in audiovisual and information services. The resolution will go to the plenary in the November session.
The Internet editions of the Times and Sunday Times have recorded a total of 11.3 million page impressions in September, according to a new audit from ABC //electronic. This is up from 7.8 million impressions for the month of May. One million reader registrations have also been recorded.ABC //electronic also audited a daily individual readership… Continue reading Usage Grows At Times’ Websites
