The next MRG meeting will be on October 24th (at JWT, 6.30pm) considering AGB Mediaspan, the fusion of Superpanel data with BARB.Speakers from AGB: Technical Director, Andrew Roberts, and Commercial Director Judith Passingham.
The only application received by the ITC for the cable franchise for Southern East Anglia has come from Southern East Anglia Cable Ltd, a wholly owned subsidiary of Cambridge Cable Ltd, which already serves 55,000 cable customers in Cambridge, Harlow, Ipswich and Colchester.This new area covers 285,000 homes of which 104,778 will be served by… Continue reading One Application For Southern East Anglia Cable
Sky Sports is to screen the European Cup Winners Cup tie between Chelsea and Vienna on Thursday night after Carlton decided not to follow up its coverage of Arsenal and Chelsea from the previous round of the competition. Starts 1900.
Lionel Pickering, who sold his Trader Group of newspapers to TRN in 1989, and is now chairman of Derby County FC, has re-entered the newspaper world with the launch tomorrow of the Nottingham Topper – free circulation of 100,000,at least 42 pages promised.Articles from the Daily Post in Liverpool will be available via the national… Continue reading New Nottingham Free
London is the biggest winner in the new Establishment Data, delayed figures released today, showing an increase of 0.2 percentage points to 19.64%. The South and South East, which increased its share most in the June 1993 survey has slipped back from 9.58% to 9.44%. Granada which saw its share cut from 11.71% to 11.56%… Continue reading New Establishment Survey.
QualitiesThe Times continued to show the effects of its price cut in September with its monthly ABC rising above 600,000 for the first time to 607,143. This is an increase of 1.6% on August and an increase of 37.3% on September last year. The newspaper’s 6-monthly figure for April to September showed an increase of… Continue reading National Press Round Up – September
An early end to the funding safety net for Channel 4 was ruled out by the national heritage secretary, Stephen Dorrell, yesterday. Channel 4 says the formula in place could cost it up to £500m over the next ten years.The existing act requires all Channel 4 revenue above 14% of total non-satellite television to be… Continue reading No end to C4 Funding “Safety Net”
AGB will build on its recently-released newspaper loyalty data with a more detailed report in the New Year. Stephan Buck, a director of AGB, told MediaTel today that the next round of data would probably be released in March 1995, based on results of a question asked of AGB’s Mediaspan panel in January next. AGB… Continue reading Updated AGB Press Loyalty Data In New Year.
Key Note Publications has a new survey, “The Youth Market in the UK”, available for £350. The survey covers 12-21 year-olds, and includes:Education Lifestyle & BeliefsEmployment & IncomeSport & Social ActivitiesFinanceThe FuturePurchasing BehaviourConsumer ResearchHome EntertainmentTel: 081 783 0755
The Mail on Sunday yesterday launched its new look You magazine aimed primarily at women. Associated Newspapers hopes to increase the supplement’s already higher than average female readership by attracting new readers from women’s magazines such as Elle and Cosmopolitan.Yesterday’s issue comprised 84 pages, 34 of which were display advertising. The number of editorial pages… Continue reading You Magazine Revamp
