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WPP and Snap Inc. announced a global partnership, the AR Lab, to help clients create immersive experiences for their customers.

Bertozzi has been appointed president of EMEA for Whalar, reporting to CEO Rob Horler.

Claiming that the new emphasis on data-driven attribution is a deliberate privacy-forward action is a nice spin

Dentsu group has launched a global gaming solution, dentsu gaming, today which combines its 35-year heritage and expertise in gaming and scale and capabilities of its international network.

Digital advertising spend nearly doubled in the first half of 2021 compared to the previous year, according to IAB UK’s bi-annual report.

The Australian business, which is on a mission to change the way online media is traded, has closed a $2.2m post-seed funding round.

UK advertising is predicted to grow more than previously anticipated according to GroupM’s ThisYearNextYear report.

We’re delving deeper to understand how businesses and employees can be more supportive and empathetic to colleagues who experience baby loss.

“We just don’t learn anything. There’s no arrow of progress in the advertising world,” warns the self-styled Ad Contrarian.

Raymond Snoddy looks at those in the line of fire, accused of causing wide-spread alarm and a run on petrol