More Newsline articles

Pinterest is launching a slate of new products and platform updates today as the social media site makes it content more “shoppable” for advertisers.

Facebook is faced with more evidence of not doing enough to prevent online abuse, so why is Zuckerberg developing a Metaverse?

Everybody within an organisation is increasingly sharing in the responsibility of building the company’s brand, according to the UK & Ireland MD of Entain.

Snapchat parent Snap has chosen a familiar sounding brand name for a global augmented-reality studio that is launching today.

Twitter announced 10 “innovations”, including a Safety Mode for users, that it has launched or is currently trialling on its platform this year. 

Spotify is set to hire hundreds more sales staff in a bid to boost its ad revenue beyond being a fraction of its income.

Wattbike has reported a surge in indoor bike sales and is now embarking on a three-month ad campaign on broadcast TV, video-on-demand and digital channels.

Media strategy is more complex than it used to be and there is a greater need for agencies to differentiate themselves, writes Eva Grimmett

Far from being a “dirty metric” that big brands have little to gain from, SoS should be a leading measurement standard for advertisers.

Dominic Mills provides his take on John Lewis’ cross-dressing boy and how Peter Field stirred up a hornet’s nest over purposeful ads.