Mediatel News, the UK’s leading news analysis and opinion publication for the media industry, has rebranded to The Media Leader.
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British people rank among the lowest in the world for being interested in the Winter Olympics, findings from Ipsos have revealed.
The media should take more care when accepting manufactured photo ops from Boris Johnson and Co.
Kate Rowlinson, Mediacom UK CEO, talks to Mediatel News about inclusivity, listening to quieter voices and digital practices.
The Cross Industry Programmatic Taskforce has released a “toolkit” to help advertisers and publishers potentially wasting millions.
Full report available at: Mediatel Connected > Display > Press
A quarter of UK consumers have said they are watching less linear TV and instead choosing to stream or download more TV.
Too often we make a connection between someone’s personality and their professional capability. This is a dangerous route to unconscious bias.
Each month until the end of the year, this series will guide you through performance planning and budget optimisation.
Despite the exodus of many high-profile journalists, the boom in newsletters should be seen as a big opportunity for legacy publishers.
