The Omnicom Media Group UK CEO talks about agility, creating an industry that talent wants to stay in and how pitching must change.
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Professor Karen Nelson-Field explains there is more to active attention seconds, with more complex shapes and patterns that impact outcomes.
Why did it take so long for mainstream media to pick up the Post Office scandal, asks Ray Snoddy.
Digital Cinema Media (DCM) has chosen KBH Group to sell out-of-home advertising in select cinemas across the UK after a competitive tender.
Across multiple categories, brands are starting to look and sound the same. Strategist Simon Carr looks at the curious reasons behind the trend, and how to change it.
Which roles in media have the best salaries?
No one wins if you keep fighting an internal competition. It derails from the actual challenge at hand.
We will never ‘solve’ attention, or advertising. But we can learn more by acting in the world than by merely observing it.
Exciting things are happening in audio but only one in every £10 spent on radio is digital. Are things about to change, asks the editor.
As Jamie Oliver ends his ‘golden handcuffs’ deal with Channel 4, is the erstwhile Naked Chef likely to find riches in SVOD land or is a return to terrestrial inevitable?