In his new role, James Irvine will be responsible for realising the future ambitions of clients and advancing the business’ talent in the areas of creative, data and technology.
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The7stars’ findings show how 67% of 18-34 year olds admitted to needing a ‘break’ from technology – a figure that increased to 71% within the younger age group of 18-24 year olds.
In his new role, Adam Guilfoyle is responsible for leading all new business activity, including the pitch process and prospecting.
The Royal National Lifeboat Institution (RNLI) has appointed Wavemaker to handle all of its media planning and buying in the UK and Ireland.
Oh the irony. The true value of attention as a KPI for advertising is underestimated because our industry doesn’t pay sufficient attention to its underlying potential, writes Sebastian Schindler.
Entrepreneur, best-selling author and influencer Ella Mills is the latest headline speaker to confirm for MAD//Fest London this November.
It’s the question everyone in adland is asking.
Data and the ability to target individuals has transformed marketing, writes Ian Dowds. But don’t write off demographics just yet
Social media is causing mental health problems in children and young people – but given advertisers fund the platforms, should they take a stance? Michaela Jefferson investigates