In this week’s Media and Marketing Podcast, host John Reynolds sits down with Dennis Publishing CEO James Tye following last week’s news that the company will be sold to private equit company Exponent.
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In the wake of Mars pulling its advertising from YouTube after another brand safety blunder, analysts have said a new opportunity has arisen for ITV and other broadcasters to take a larger market share of VOD advertising.
Amidst reports of in-fighting, Joanna Coles, Hearst Magazines’ chief content officer, is to leave the publisher’s New York offices after 13 years.
As part of a company restructure initiated by chief commercial officer Jonathan Allan, Damon Lafford will be leaving Channel 4 at the end of August.
Creative agency Wieden+Kennedy London has appointed Ben Armistead as its new chief strategy officer.
Followers are increasingly viewing Love Island as a scripted, soap-like drama, which may make it a safer environment for brands.
Full report available at: Mediatel Connected > AV > Radio
Rajar’s Q2 2018 report has painted a healthy picture of a sector willing to invest and evolve – here are the key take-outs, with views from industry experts.
Full report available at: Mediatel Connected > AV > Radio
Data released: 02 August 2018
The latest findings from the AA/WARC show that radio has witnessed a huge surge in adspend, rising 12.5%, while radio’s digital ad formats have grown almost 40%. We asked those in the sector what’s behind the strong performance.